World Wildlife Day, Kids and Nature: Connect to Protect

March 3, 2015 It’s World Wildlife Day... And opportunity awaits.Can we bring kids closer to nature online in order to get them out IN nature offline?Is empathy and stewardship obtainable through a mediated screen?How do we get beyond caring through "clicktivism" and implore kids to experience the majesty of wildlife in boots on the ground hike-n-help style with all the health … [Read more...]

Can Digital Kids Click With Nature, Wildlife?

Aug. 25, 2016 Update Celebrate 100 Years of our National Parks with FREE admission today! In honor of this centennial milestone, a quick roundup of children's media designed specifically to get kids OUTSIDE to play outdoors in nature and learn eco-literacy lessons for life. Which media would you add that boosts kids knowledge and curiosity about the environment, wildlife … [Read more...]

Tumble Leaf: Outdoor Play and Discovery via Amazon Kids

Update May 11, 2015 While Tumble Leaf continues to rake in multiple awards including five daytime Emmys, Amazon Studios Greenlights Six New Pilots for Kids. (mostly ages 6-11, one PreK) Here's hoping their original kids' programming stays on a winning streak for quality, as they have some heavy hitters involved in the sphere of creative talent (from Muppets and Marvel ties to … [Read more...]

Archery: Using Media To Get Kids Outside, Into STEM, and More

Aug. 20, 2016 Update Adding this report on the acceleration of archery as a sport for young girls, from the resource rich data gleaned from the fabulous Geena Davis Institute on Gender in Media. Also loved how STEM and physics entered into the 2016 Rio Olympics special interest stories, even the sponsored ones like the science of swimming via Twitter hashtag … [Read more...]

Back to School With A Healthy, Green Spin On The Freshman 15

Aug. 19, 2013 Turning negative media messages into positive, purposeful pursuits is what Shaping Youth is all about, so the newly launched "Freshman Green 15" project from Teens Turning Green.org fits smack dab into our sweet spot.I’ve long been a fan of their smart marketing, and have attended their Green University to see the winners from their annual Project Green Challenge … [Read more...]