Selling Reluctant Readers: 10 Marketing Tactics To Amp Up Fun

Feb. 14, 2017 Valentine's Day Update: More ways to encourage reading, with therapy dogs (via MindshiftKQED Learning)  and a few "Kidlit" picks for Valentine's Day that streamed across my desk, here and here...Off to my new tutoring gig at Reading Partners.org!  Jan. 16, 2017 MLK Weekend: Book Three of March is out with Andrew Aydin, Nate Powell and John Lewis' much needed … [Read more...]

Amy Jussel on The Girl Revolution, Part Two

June 4, 2009 In Part Two of my interview on The Girl Revolution, we got into the 'Secret Life of the American Teenager' media portrayal of a 15-year old 'band geek' and I realized I never got around to posting my extensive ISIS conference data and teen vs. parent point of view on that series finale... I definitely need to uncork that discussion and continue this last one, as … [Read more...]