Hollywood Climate Change: Warming to Sheroes or Still in Denial?

Jan. 7, 2014 2014 is the year of Redefining Girly. Not just Redefining Girly, the new book on gender stereotypes and sexualization of kids by parent actionist Melissa Wardy, but redefining girly in the creation of lead characters who aren’t all about form over function.Can you feel the climate change? The energy surge? The sardonic wit of media critics pointing out the tired … [Read more...]

Beyond Merida: Toy Industry Complicity in Marketing Vapid Values

Update May 11, 2015 Could the caped crusader cavalry be coming in the form of sheroes and indie offerings like IAmElemental and Roominate and Lottie Dolls? Sure hope so! If you need a bit of joy juice, here's a glimpse of some positive progress with brands avenging gender stereotypes in the toy aisle. And here's an overview of 'where we are now'...Two short videos I created for … [Read more...]

Lego Friends: Please Build on Possibility, Brain Plasticity

April 28, 2016 "37 year old son of Lego billionaire takes the helm as Vice Chairman" Congrats, Thomas Kirk Kristiansen, now that you've inherited the Lego legacy, and named your daughter and five female cousins as 'most active owners' in the young generation family mix, I have high hopes we'll see some gender stereotypes disappear and brain plasticity triumph! Here's to … [Read more...]

New Moon’s Rising For Girls Media: Orb28 For Teens 13-15+ (Part 1)

Orb28 Let's see: Orb: "A sphere of influence, a collective body"...28: numeral referring to the moon's cycle...New Moon: lunar phase when the moon orbits between the Earth and the Sun; Moon: a symbol of womanhood... Okay, I'm beginning to get it now...As a name generation gal, I tend to dissect etymology for sport, but I admittedly glossed over New Moon Girl Media as simply … [Read more...]