Ghosting and the Machines: Media Devices, Normalizing Behaviors (Part 1)

March 25, 2019 Mute. Block. Unfriend. Delete. Ghost. It’s fast, effective and final, but these one-click solutions that treat humans like devices are creating behaviors that are almost algorithmic in their ability to place value, assign patterns, and assess an ‘effort to yield’ ratio that determines whether someone rates a diss and dismiss based on level of contact and whether … [Read more...]

Hollywood Climate Change: Warming to Sheroes or Still in Denial?

Jan. 7, 2014 2014 is the year of Redefining Girly. Not just Redefining Girly, the new book on gender stereotypes and sexualization of kids by parent actionist Melissa Wardy, but redefining girly in the creation of lead characters who aren’t all about form over function.Can you feel the climate change? The energy surge? The sardonic wit of media critics pointing out the tired … [Read more...]

Toys R Us Throws Mother Nature Under the Bus In Prankvertising

Nov. 8, 2013 Update! Colbert gives a ‘Tip of the Hat/Wag of the Finger in his Nov. 6 edition, Forbes adds a resource roundup of the backlash among moms, (though I'd add it's not a gender issue as dads are equally ticked) C&NN's Suz Lipman adds her voice/views, and Ad Land calls out “concern trolls,” thoughts?Nov. 4, 2013 “Don’t bite the hook,” is my mantra for using media … [Read more...]

The Tooth Fairy Is Not A Brand. Parents…Arise!

Aug. 6, 2013 Update!  Honored to be accurately quoted in this pithy parenting prose by Heidi Stevens in The Chicago Tribune's thrilled to see all the parenting pushback on Twitter that CCFC put together in this 'Storify' synopsis! (New York Times also covered CCFC's efforts here) Keep at it, families...save our traditions and narratives from marketing greed!July 22, 2013 It’s … [Read more...]

Brave Girls Want: Change. That’s Not Merida, Disney. Be Brave and Fix It

June 11, 2013 Update: Brave Girls Want.com is now live! Use the hashtag #BraveGirlsWant on Twitter and “like” the new Facebook site to add your voice and views on the impact of media and marketing messaging so we can all help corporations envision (and create!) a healthier worldview for girls. From the new Brave Girls Want.com site positioning statement: “We are here to ask … [Read more...]