Sexism in Video Games: Tropes, Trolls and Terrific Upstanders

Update YET AGAIN: Oct. 15, 2014 Reprising Anita Sarkeesian's important words, "The most radical thing you can do to support women online" given the cancellation of her Utah State University event … [Read more...]

Power of Play Pt3: Active Video Games In Schools?

Feb. 15, 2011 “What if…?” Those two words have ignited innovation for centuries, so what better way to harness the Power Of Play than pairing health science thought leaders and industry entrepreneurs … [Read more...]

“Bring Your Baby to Life With Your Wii Remote?”

Nov. 2, 2009 Not sure which part of this creeps me out more, the fact that 21st century baby dolls have a Wiimote crammed up the wazoo to ‘bring the baby to life’ as a Wii system accessory, the … [Read more...]

Virtual Reality Meets Health2.0 For Kids Wellness & Therapy

Oct. 9, 2009 Once upon a time in my former life as a creative director and copywriter, I was asked to create a compelling headline for a learning simulation  where young Stanford law students could … [Read more...]

healthGAMERS Part Two: Interview With Melanie Lazarus, MPH

June 30, 2009 Today in my Twitter feed (yes, I finally joined, see sidebar badge!) I immediately benefited from the 'following' phenom to shortcut my research time when a new friend/follower in … [Read more...]

Hey Kids: Is There A Market for Healthy Games?

June 28, 2009 There's no question healthGAMERS are exploring the opportunities of using a "perceived problem as a solution" in the gaming world. Humana is now offering $5000 to create a healthy … [Read more...]

G-Force: Can Guinea Pigs Help Kids Get Active? Humana Hopes So!

June 12, 2009 Just finished a phone interview with some of the Humana Games for Health team to see if their new free game called OPS (Operation Planet Savers) passed the sniff test of 'goodwashing' in … [Read more...]

Consider This: Virtual Worlds In Institutional Settings

May 7, 2009 See this smiling face? Meet my goddaughter, Lara, who recently turned 12. We gifted her an Elf Island 'virtual world' membership for 'premium content' as part of her B-Day celebration. … [Read more...]

Wii Are Family: A French Look At A Global Gaming Phenom

Romantic that I am, I took French in 8th grade yet proceeded to live in locations where Japanese, Chinese or Spanish were the language of choice; yet somehow, French still sticks in my brain. There … [Read more...]

[email protected]: Elf Island Unlocks the Secret to Parent Approval

I was AWOL at CES as my IBM went MIA. Translated? You're SOL (simply outta luck) if you're seeking a fresh thread on the big Consumer Electronics Show toys and tactics targeting kids at the Kids at … [Read more...]

Kids’ Health 2.0: Get Your Head in the Game

Unbeknownst to me, today is Child Health Day, evidently the 80th annual occasion?  (another one of those ‘must’ve slipped by me’ arcane calendar days) Evidently Calvin … [Read more...]