Oct. 15, 2009 Today is 'Blog Action Day' powered by Change.org, when over 12,000+ global writers turn their sites on one topic to reach millions of eyeballs one day to appeal to their own readership. This year the subject is 'climate change' and while I've written extensively about eco-kids, green gaming, and grassroots orgs like Cool the Earth tackling the issue, I needed … [Read more...]
Oct. 9, 2009 Once upon a time in my former life as a creative director and copywriter, I was asked to create a compelling headline for a learning simulation where young Stanford law students could practice on an interactive CD leading them down different paths of evidence and ‘what ifs’ rather than risk oopsie moments with humans. This was long before the days of snazzy … [Read more...]
Oct. 8, 2009 As we observe October as health month in multiple media iterations of kids' mental and physical well-being, it's fitting that I've been away covering the excitement at Health2.0 this week. What's it all about? To me, the Health2.0 conference is ideally a place where innovation technology collides with human needs in ambitious acceleration of fast-track … [Read more...]
October 2, 2009 Many of you know the irony that I’m ‘press phobic’ and camera shy despite a journalism and ad/media background plus a Communications degree, so it always amazes me when people LIKE the spotlight and seamlessly handle themselves with aplomb regardless of the topic or the venue. That would be our own dear Dr. Robyn. Shaping Youth’s body image pro Dr. Robyn … [Read more...]
Oct. 1, 2009 As a compelling touchpoint for Health Literacy month, which includes October’s Domestic Violence Awareness programs, RespectRx reminds, "15.5 million children in the United States live in families in which partner violence occurred at least once in the past year. And 1 in 5 teens who have been in a serious relationship report being hit, slapped or pushed by a … [Read more...]
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