This Little Piggy Went to the Market: Free Range, Uncaged

I KNEW Free Range Studios HAD to be the animation movie team riffing on the tune ‘Superstition’ with dancing piggies and agribusiness villains to inspire voters to take action on industrial farm animal cruelty for HSUS. (playful video after the jump) For children, the animation in "Uncaged" is cute and clever enough to get the point across, (and for teens to … [Read more...]

Will California’s New Menu Labeling Help Kids’ Health?

Congrats, wellness crusaders, the L.A. Times reports California is officially the first state in the nation to enact menu labeling policy for calorie count info on menu boards and food displays of chain restaurants with 20 or more outlets, phased in by 2011. (SB1420 fact sheet here and CSPI press release here) Wait a sec, didn’t we already approve this? I gave it 200% … [Read more...]

Want Change? Obama or McCain, It’s In The Bag

Leave it to our consumptionist culture to create a “Make A Change” designer handbag with a cause-marketing twist. A portion of the proceeds go to Rock the Vote, but I dare say at $95 a pop, teens are not the target market here. Any over-spent millennials with student loans out the wazoo want to fork out $95 to help your peers Rock the Vote? I say give it to … [Read more...]

Kids Take Lessons From National Debt Binge

‘Don’t do as I do, do as I say,’ could be the governmental finger wag lecturing kids on fiscal fitness. How can we expect kids to learn about credit/debit and healthy financial management skills with restrained realism when we’re handing over the national credit card with a ‘put it on the tab’ mall mentality? It’s becoming more … [Read more...]

“My Gift Card’s Worthless? That’s So Unfair!” Cry Foul to the FTC

I don’t know about you, but with California schools on the skids, turning pockets inside out in a pathetic, penniless shrug, parents have been asked to contribute to fundraisers that also include purchasing ‘e-scrip’ and ‘gift cards.’ While it’s a seamless digital ‘give’ plugging in a school as a partner/affinity program, our … [Read more...]