Keepin’ It Real: Advertorials Purposely Confuse

Today’s “Daily Candy” e-zine, purporting to be the “ultimate insider’s guide to what’s hot, new, and undiscovered” is stumping for big box retailers, which tanks their credibility as a boutique ‘kids picks’ site for new and different offerings. They position themselves for "busy and hip parents" with an impressive … [Read more...]

Many Minds on the Media as Conferences Convene in New York

Today Common Sense Media and the Aspen Institute announced the schedule for February 5 & 6th's “Beyond Primetime” Media Conference in New York, and I’m hoping they’ll debrief us all via podcast or webcast. My keister is staying put this round, as I have a conflict on my slate and haven’t found a clone for myself yet. That said, CSM is taking … [Read more...]

Meatrix Moviemakers Mouth Off in a Revolution for “Real Food!”

“The Mouths of the world are finally speaking out,” says the new Mouth Revolution viral film that launched from Free Range Studios yesterday. “They're fed up with the "garbage" we eat and they're demanding real food - organic food - now!” “As gateways to the human body, they're taking action and staging an international "Shut Up" until their … [Read more...]

Pink Dreams Turn to Ashes: Tobacco Goes for the Girls

Pink Dreams. The name alone has head-spinning implications. Thoughts whiplash from bubblegum-n-Barbie to provocative porn, depending on your age, gender, and mindset. When I saw the ad, “Pink Dreams Sold Here” it stopped me cold. The white-thigh high knee-sock-pony-tail-platform-shoe wearing blonde was posed in a bare-bellied pink plaid school girl-stance, holding a pink … [Read more...]

Can New Media Curb Anxiety in Stressed Out Students?

Media’s taking a lot of hits lately for being ‘always on’ 24/7 and creating school environs where kids are either in ‘robo-student’ mode or a perpetual flurry of multi-tasking buzz. Recent articles about the pressure-cooker preteen years abound, with studies on worry, anxiety, depression and stress in the digital generation of internet … [Read more...]