Hey Kids, Your “Energy Drinks” Now Come With Alcohol

We all pick our battles. To me, this is one of them. Rather than dwell on Mojito-flavored chewing gum, or Bacardi Mojito banners and Coors fly-by billboards bombarding our peace at Zuma beach last weekend, or even the absurdity of alcohol glamorama targeting teens with "Cosmopolitan Berry and Margarita Lime Epil-Stop hair remover" in Teen Vogue's back to school issue this … [Read more...]

Lifestyle Cancers: Two Most Preventable Causes Harming Kids

Junk food causes cancer? Well, sorta. Reuters News reports that the President's Cancer Panel just released some poignant data that will make time stressed families think twice about snarfing dinner at the drive-through. The cancer correlation is echoed in Australia's research findings, their kids' food marketing and legislative action as well. News reports confirm … [Read more...]

Shaping Youth Brandwashing Data Is Larger Than Stanford’s Study

“A new Stanford study in the Archives of Pediatric and Adolescent Medicine (here) demonstrates just how effective food marketing is in changing young children's perceptions.” Gee, ya think? Their study was funded by the biggies, RWJF and Stanford, with research showing “preschool children think that foods that come in a McDonald's wrapper taste better than … [Read more...]

Do You Think “Greek” Is ABC Family Fare?

Parenting today is a bit like watching this video of sweet puppies... Suddenly Sam "the ugliest dog in the world" pops up in your face and shocks the shorts off of ya! Just when you’re comfy and complacent, whammo, a zinger comes your way from a brand that startles and surprises. Example? My tween is locked into a full tilt music fixation with the Plain White … [Read more...]

Bratz Movie Seeps Brattitude Into Kid Culture

Two of Shaping Youth's stellar Advisory Board team, Dr. Sharon Lamb & Dr. Lyn Mikel Brown at Packaging Girlhood wrote this fabulous Op Ed about the Bratz Film and its purportedly 'cleaned up' message. They plopped it on their blog, and gave me permission to do the same for our readers as "guest editorial" on the next page. I've written about the toxicity of the Bratz … [Read more...]