Yesterday on Amtrak en route back to the Bay Area for a Preteen Alliance event, I was ‘totally wired’ on my laptop blogging my brains out to make use of my travel time. Suddenly, I hit a fact-check glitch. Dang. No internet. As we chugged by a few weak wireless signals, I considered signing on to an unsecured network, but thought it might not be sporting of me, … [Read more...]
When my tween says, “Forward that to me, will ya mom?” I know I’ve landed on a site that’s caught her eye, so if this real-time data tracking techno tool is ancient news for you on the 'forward to a friend' circuit, bear with me. Worldometers come in a variety of forms and factoids, clicking off rapid fire statistics from teen pregnancies, health info … [Read more...]
Update 2013: It's been 6 years since I wrote this piece and my views remain the same; 'corollary vs causation' arguments, context, ratings and research (handy: 25 studies on media violence) STILL remains less of interest to me than the basic 'why are we creating market demand for thrill to kill content in the first place, when we could better spend that money, clout, political … [Read more...]
In an era of information overload, here's a helpful NPR podcast called On the Media that tidily wraps up topics into a weekly show. Media mavens are always on the lookout for useful nuggets of info bundled into finite formats so we don't get overwhelmed... This mornings' Ad Age article echoes, "Human attention, unlike technology, has limits. There are only so many … [Read more...]
Now THIS is mobile marketing with content you can USE! Kids, adults, ANYone who’s been cross-legged while out and about at a street fair has no doubt wondered why Google Maps street views or Twitter Maps or any of the brilliant GPS mobile mashups haven’t tapped into how to use the media’s pragmatic side quicker...Piddle spots! Not just 'plant your marker … [Read more...]
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