Practical Tips to Combat Halloween Horrors of “Wicked Innocence”

Update Oct. 25, 2015 Hard to believe I wrote this 8 years ago trying to give "parenting tips to combat the sexualization cues to kids in our culture"' considering society has now dialed down the demographic of sexualization from middleschoolers to wee ones in K-5, in spite of fresh studies on the damage of internalized sexualization and public health harm. Sheesh. The good … [Read more...]

Bogus Junk Food Bans & Bait-n-Switch Tactics Proliferate School Policy

Forty-eight hours after I wrote this article about the confusing USDA school guidelines and manufacturers marketing tactics to swap ‘lesser calorie junk’ to replace the worst offenders, today's front page S.F. Chronicle coverage reinforced the absurdity of it all using case study examples of Bay area schools. California has led the way in legislative successes, … [Read more...]

Energy Craze Run Amok: Caffeine Comes to Potato Chips?

“Not recommended for young children,” reads the warning on the NRG Phoenix Fury Potato Chip package. Yep, that’s right folks, news reports confirm a new entry in my ‘yougaddabefreakinkiddinme’ marketing file. Kiddies can now turn their fingertips bright orange like Cheetos, but get zapped with caffeine, B-vitamins and taurine, in new … [Read more...]

Quechup Should Hush Up! Delete, Unopened, Spam Alert!!

Beware!! Cute name and all, as Technorati reveals here, Quechup, the little social media bugaboo has really ticked off marketing professionals and media mavens from all walks of life! I’ve been personally inundated by requests to join and simultaneous apologies and pleas to delete within nanosconds! Multiple pings from social media users go something like this: "Please … [Read more...]

Gender, Race & Sexism: Shaping Youth Through Pop Culture Cues

“Women like silent men. They think they're listening,” said Marcel Achard. (circa 1956) And evidently, men like silent women who can bring them a brewski, (circa 2007) per this Ad Age article of 21st century Heineken backwash that makes the Stepford Wives look progressive. (Yes, today we're kicking off our week long series on stereotypes, race, and cultural … [Read more...]