Yesterday it was painful to watch holiday shoppers in the media aisle at Costco randomly buying items based on marketing over merit. People were tossing media and toys in their cart based on wow-pow colorful packaging, "why to buy" snipes, and brand recognition with little regard for what was inside. The folks at Truce (Teachers Resisting Unhealthy Children’s … [Read more...]
The past few weeks Shaping Youth has recorded some preteen podcasts to hear what kids from public and private schools have to say about body image, celebrity hype, products, brands, teen media and how it all relates to the middle school experience. Yowza. It may not quite be Fast Times at Ridgemont High out there but I’m feeling quite Jurassic about the 'wannabe world,' … [Read more...]
Ah, football season, home to toxic media messaging for girls. A time when beer billboards of buxom cheerleaders spill from every corner, “scoring” innuendos abound, and tacky wardrobe malfunctions remain fresh in the mind’s eye. Seems timely to post tips on ways to promote girls’ self-image through SPORTS, since body image and self worth is being pummeled in media and … [Read more...]
New media channels for sugary snacks parallel a Greek mythology lesson…even if the head is cut off the Hydra, two more pop up on the serpent to replace it. The junk food siren endlessly beckons to kids… Just when parents were granted a mini-exhale with the tightening of a few minor junk food regulations in last week's newly released CARU guidelines, the … [Read more...]
My weird background of journalism, advertising, advocacy, and parenthood blend into a Molotov cocktail of media literacy, so when it comes to playing ‘spot the spin’ it’s pretty hard to snow me. Ergo, Warner Brothers' Happy Feet cartoon penguins cozying up with pharmaceutical giant Roche to give parents a dose of ‘flu fact awareness’ leaves me … [Read more...]
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