Rachel Simmons Chats About Mythbusting “Mean Girl” Media

Aug. 31 2011 Transitioning back to school is tough, especially when media and marketing blitzes the ‘what could be’ fear dynamics of peer acceptance based on what you wear, how you look, and who you … [Read more...]

Vanished Edu-Game: 11 Yr Old Rylan Reports “Back from the Future”

June 20, 2011 Mission? Make learning fun. Investigators? Preteens. GameQuest? STEM studies, deeply rooted in gaming fun. I’ve been saving this post about MIT MediaLab/Education Arcade's Vanished … [Read more...]

Recap of White House Conf on Bullying Prevention, Pt.1

Mar. 17, 2011 Unplugging for a day is a respite, but being gone for a week amidst news of tsunami disasters and first ever media moments like the March 10 White House Conference on Bullying Prevention … [Read more...]

Sony May Singe Itself: Slimy Innuendo Ignites Backdraft

September 2, 2010 Without a doubt, guerrilla marketing campaigns can be effective disruptors as well as clever marketing and teaching tools for advertising AND media literacy. But what happens when … [Read more...]

Healthy Youth Media Act Pt 2: Can Change Be Legislated? (interview)

July 21, 2010 Can you hear the drumbeat, Hollywood? It’s getting louder. Girl advocates like Jessica Lawrence head to Capitol Hill to discuss H.R. 4925 tomorrow to share firsthand data about how … [Read more...]

6th Grade Boy Pulls A Susan Boyle To Trump LadyGaga

May 20, 2010 Riddle me this… What dynamo 6th grade boy from Edmond, Oklahoma performed LadyGaga’s Paparazzi managing to segue the local audience from ‘ho-hum, just another piano number’ talent show … [Read more...]

Sexualization Summit: Save the Date Oct 22, 2010 NYC

May 17, 2010 As irony would have it, on Thurs, May 13, in New York City, a small tribe of thought leaders convened on how to best address rampant sexualization of youth in media and marketing. Each … [Read more...]

Redefining Girly: Girls Rights Week W/Founder of Pigtail Pals

May 6, 2010 Call her a mompreneur, entrepreneurista, or "the original PigTail Pal," Melissa Wardy is a mama bear with a mission and a voice that roars when it comes to changing the way our society … [Read more...]

Girls Are Not Candies. Tweens Are Not Teens. Thongs Are Not Undies.

May 4, 2010 A few years back I commented on the post Confessions of a Lingerie Lover by Fae Goodman on Alternet and copped to being “one and the same.” Fae uncorked a doozy of a conversation that … [Read more...]

Shaping Youth Honors Girls Rights Week May 3-7

May 3, 2010 In honor of Girls Rights Week, advocating for positive change in the world, I’m going to run a week long series of “all things girl” to show how media and marketing can HELP rather than … [Read more...]

Girl World Tour Meets Tween Town Hall to Speak Up & Share: Mar 13

March 5, 2010 What's on the minds of tween girls' today? We're about to find out next Saturday at the Tween Girl Town Hall as 150 girls age 8-14 clamor for FREE swag bags and freebie finds from … [Read more...]

Author Rosalind Wiseman Brings Youth Editors Into YA KidLit Process

Feb. 8, 2010 I bought a copy of the new YA novel by renowned author Rosalind Wiseman of Queen Bees & Wannabes bestseller fame, called “Boys, Girls & Other Hazardous Materials” ...As soon as it … [Read more...]

October: Marketing Month For Mind-Body Health

Oct. 1, 2009 As a compelling touchpoint for Health Literacy month, which includes  October’s Domestic Violence Awareness programs, RespectRx reminds, "15.5 million children in the United States live … [Read more...]

Rachel Simmons Tonight at GunnHS, Palo Alto!

Sept. 24, 2009 S.F. Bay Area readers, reminder Rachel Simmons is speaking TONIGHT for free at Palo Alto's Gunn High School (details here) about her new book The Curse of the Good Girl (living proof of … [Read more...]

Interview with Amy Jussel on The Girl Revolution

June 3, 2009 While I was at the Ypulse Youth Marketing Mashup, the last two days,  this "Interview with Shaping Youth Director" (aka yours truly) posted on The Girl Revolution. Here's  (Part One) and … [Read more...]

Women Talk Sports Network: Voices To Be Heard

May 19, 2009 In the “Young Runners” post yesterday I glossed over the new Women Talk Sports network and Shaping Youth Correspondent Rebecca Scritchfield’s involvement as one of their cadre of … [Read more...]

Young Runners: A Media Must For Healthy Track Season

May 18, 2009 I confess, I hate to run…always have. It harkens back to my days in 3rd grade when I was given the moniker ‘paddle foot’ for a goofy gait, and self-consciously abstained from public … [Read more...]

Text Monster: Teen Tips On Digital Dating Obsessions

April 28, 2009 "Whatcha doin’? Who you with? Text me! Text me back!" When does 'caring' become controlling textual harrassment? What happens when the ‘connectivity’ that takes the form of digital … [Read more...]

Diagnosis Endometriosis: What to Know As Preteens Grow

Mar. 31, 2009 Today I was planning on posting part two in my series on the  Focus on Youth Sex::Tech Conference resources featuring health education tools, widgets, sex ed primers and helpful digital … [Read more...]

Supergirls Speak Out: Liz Funk on NBC Today, Tomorrow!

Feb. 9, 2009 In the ‘takes one to know one’ category, I have to throw my own overachiever support behind young SuperGirl Liz Funk who has spent the last couple years detailing the ‘pressure to be … [Read more...]