(Math Doesn't Suck debut: 2007) Shaping Youth is all about using the power of media for positive change, so we’re excited to launch a brand new monthly column focusing on people who are impacting kids favorably! That's right, positive role models for negative times to try to shift the equation.We’ll be sharing this feature each month with YPulse readers, and encourage you to … [Read more...]
For the next two days I’ll be working with many of our NextNow collaboratory pals at Digital Earth, which is being held in the U.S. for the first time in its history. Previously hosted by Canada, China, the Czech Republic and Japan, this time it’s in my S.F. Bay area backyard, so I wouldn’t miss it for the world. (traffic willing; I’ll be the blonde … [Read more...]
Last week MSNBC editorialized on the essential factors of a classic sports movie: “Feature Underdog(s), Stick it to the Man, Make Men Cry, Provide Memorable Quotes, and Inspire Real Athletes.” Writer Bob Cook lists his favorite top ten films, and in scanning them I realized every single sports movie had a life lesson, feel-good premise, or positive message for kids! Since … [Read more...]
The New York Times’ Stuart Elliot wrote that “A Procession of Penguins” was arriving on the advertising scene, and referenced Shaping Youth’s article where we admonished pharmaceutical giant Roche for tredding on thin ice by using animated kiddie flicks to mine pocketbooks of parents to promote their flu elixir.Nothing against Happy Feet, just the penguin pill-pushing policy. … [Read more...]
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