June 13, 2010 One week from Father’s Day and media is awash with ubiquitous tie and techie ads for Father’s Day finds. Meh. Better ideas? Experiential fun for memories in the making... How would YOU fill in the blank, “My Daddy Taught Me To…?” It’s no secret I’m a water rat and an island girl who spent much of childhood splashing in the surf or sprawled on one of Hawaii’s … [Read more...]
“When will they ever learn? When will they eeeeeeeever learn?” With apologies to Pete Seeger this media mama is having a déjà vu moment blinking back to the corporate missteps of Target underestimating the social media sphere and choosing not to acknowledge “alternative media’s” customer concerns. Same song, second verse, only … [Read more...]
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