April 25, 2009 I've used 'follow the money' as my rebel yell for 'why things are the way they are' and can usually sniff out the trail like a canine customs patrol. So it thrills me when the path leads to something positive, obvious, and fruitful, particularly when it's a movement gaining momentum that I embrace... Whether it's CCFC's Bay Area premiere of Consuming Kids, … [Read more...]
Hope is On the Horizon When Movements Go Mainstream
Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: Ad Age, America the Beautiful, Change is Possible, Consuming kids, corporations, datamonitor, Disneynature Earth, do I need this?, e-waste, eco-friendly, environmental, green, green cleaners, green defies economic downturn, green IT, green movement, Green revolution, green schools, green works, Green-Teens, Huggies pure and natural, Kids, mainstream, mindfulness, MySpace/Our Planet, natural, Scott paper towels, seventh generation, show me the money, WalMart, worldchanging, youth