Information Overload: Do Kids Manage Their Media Better?

In an era of information overload, here's a helpful NPR podcast called On the Media that tidily wraps up topics into a weekly show. Media mavens are always on the lookout for useful nuggets of info bundled into finite formats so we don't get overwhelmed... This mornings' Ad Age article echoes, "Human attention, unlike technology, has limits. There are only so many … [Read more...]

Childhood Matters; Shaping Youth’s Fatherhood Resources

Update: June 20, 2010 See Fatherhood Friday resource expansion via an excellent tribute to Dads on Chris Singer' blog. Original post: Dads out there, what do you think it means to be a responsible father? Moms, what are YOUR expectations about dads’ role in raising children? Kids, do a ‘shout out’ to dad on the air by calling in to Shaping Youth Advisory Board member … [Read more...]

Kellogg’s Agrees to Restrict Food Marketing to Kids!? For REAL?

Can it be? Is it so? Virginia, there IS a Santa Claus!! Ah, the power of first strike offense. Truly amazing. This just in from the gang at CCFC…Press release only, I'll follow up via policy folks when Shaping Youth interviews some Washington nutrition experts tomorrow (Friday at 5pm EST) as well as local food policy folks to weigh in on whether it's substance or … [Read more...]

Media’s Portrayal of Father Figures

June 15, 2017 Update for Father's Day 2017! Author of  "All In," Josh Levs, offers this worthwhile related feature via MediaShift.org titled "An Online Battle to Correct the Media About Dads." He also created a handy mythbusting interactive "tool" shining light on facts vs fiction in the pop culture public arena of advertising and entertainment. Clearly dads are NOT "tools" … [Read more...]

MizPee Mobile Mapping: Where to GO on the go!

Now THIS is mobile marketing with content you can USE! Kids, adults, ANYone who’s been cross-legged while out and about at a street fair has no doubt wondered why Google Maps street views or Twitter Maps or any of the brilliant GPS mobile mashups haven’t tapped into how to use the media’s pragmatic side quicker...Piddle spots! Not just 'plant your marker … [Read more...]