“The Mouths of the world are finally speaking out,” says the new Mouth Revolution viral film that launched from Free Range Studios yesterday. “They're fed up with the "garbage" we eat and they're demanding real food - organic food - now!” “As gateways to the human body, they're taking action and staging an international "Shut Up" until their … [Read more...]
Pink Dreams. The name alone has head-spinning implications. Thoughts whiplash from bubblegum-n-Barbie to provocative porn, depending on your age, gender, and mindset. When I saw the ad, “Pink Dreams Sold Here” it stopped me cold. The white-thigh high knee-sock-pony-tail-platform-shoe wearing blonde was posed in a bare-bellied pink plaid school girl-stance, holding a pink … [Read more...]
Media’s taking a lot of hits lately for being ‘always on’ 24/7 and creating school environs where kids are either in ‘robo-student’ mode or a perpetual flurry of multi-tasking buzz. Recent articles about the pressure-cooker preteen years abound, with studies on worry, anxiety, depression and stress in the digital generation of internet … [Read more...]
The New York Times’ Stuart Elliot wrote that “A Procession of Penguins” was arriving on the advertising scene, and referenced Shaping Youth’s article where we admonished pharmaceutical giant Roche for tredding on thin ice by using animated kiddie flicks to mine pocketbooks of parents to promote their flu elixir.Nothing against Happy Feet, just the penguin pill-pushing policy. … [Read more...]
Normally I’d toss this American Idol-KFC "Buffalo Snacker" blurb in the ‘who cares’ hype hamper to keep from giving KFC more PR buzz, but frankly, this whole ‘hidden message’ ad trend has me tweaked. Aside from the toxicity of targeting kids with MORE KFC transfat-laden junk food on the season premiere of the über-popular reality show … [Read more...]
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