Amy Jussel

Serious Fun! Making Media to Study for SAT Exams

March 10, 2009 by Amy Jussel 1 Comment

Mar. 9, 2009 I’ll admit I had my doubts. When Jack at MIT told all of us on the Classroom 2.0 hub that BrainyFlix was asking kids to make viral videos for pass around fun about SAT vocabulary words my first thought was reminiscent of Cosby’s comedy monologue with Noah and the Ark, “Riiiiiiight.” Even with cool prize payola (free iTunes download for every 5 referrals or … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: ACT, BrainyFlix, classroom 2.0, college prep, education, exams, flashcards, learning, meaningful media, memorize, MIT, Mobile flashcards, reading, SAT, SAT Vocab, schooltube, Students, teachers, teens, tests, video contests, vocabulary, writing, youth

“Better for You” Foods in the Snack Aisle?

March 8, 2009 by Amy Jussel 5 Comments

Mar. 8, 2009 "Lately all this low-fat health talk has been taking the fun right out of snacking, not to mention the flavor," reads the Popchips all natural bag I’m chomping on from a Costco impulse buy... Gotta hand it to ‘em, as a copywriter, this verbiage appeals, and, after trying Popchips at the Teens Turning Green summit (where Whole Foods Markets provided the goodies) … [Read more...]

Filed Under: Advertising, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Product Placement, Sexualization & Body Image, Shaping Youth Tagged With: best bites, Better for You, BFY foods, CSPI, food marketing, healthy chips, healthy student vending, junk-food, JustKid Inc., Kids, never baked, never fried, no fake colors, no fake flavors, nutrition, Popchips, potato chips, snack attack, snack foods, snacks, sports snacks, Starlings Volleyball, team snack, teens, wellness, wholesome snacks, Yo Naturals, YoNaturals

Overachievers: Interview with Liz Funk Author of SuperGirls Speak Out!

March 4, 2009 by Amy Jussel 15 Comments

Mar. 4, 2009 I'm berating myself for not having this interview 'go live' on Eastern time, where teen author Liz Funk (now 20) resides...I'm doing the best I can... ...ESPECIALLY since I got behind the eight ball due to delivering five hilarious "free-range teens" to their respective homes on a school night and didn't get the formatting done...So, alas, it's going live via … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: attention, bodysnarking, coping skills, disease to please, eating-disorders, emotional disorders, Gen Y, girls, girls inc., identity, Kids, Liz Funk, overachieving, perfectionists, preteen-health, self-esteem, self-worth, societal pressure, stress, Stressed Out Students, SuperGirl, supergirls, SuperGirls Speak Out, Supergirlz, supermoms, teen author, teen depression, teen health, virtual stage, youth

Sell Oodles For Shaping Youth Via Facebook Marketplace

March 3, 2009 by Amy Jussel 4 Comments

Mar. 3, 2009 Want to help Shaping Youth make a difference in the world without opening your wallet? Now you can ‘regift’ those holiday oopsies, gadget castoffs, kids’ outgrown toys and gear all with a quick click via Shaping Youth's Facebook Marketplace, powered by Oodle and launched today! Timing couldn’t be better, given the bleak economy and clamp down in donor … [Read more...]

Filed Under: Advertising, Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: Amy-Jussel, castoffs, cause marketing, Celebrities for a Cause, Classifieds, CNET, Craig Donato, donate without spending, Facebook, Facebook Marketplace, Kids, network for good, online classifieds, Oodle, outgrowns, philanthropy, powered by Oodle, recycle, repurpose, San Mateo, sell for a cause, sell your brain, sell your media project, Techcrunch, teens, tweens, virtual garage sale, youth

A Salute to Seuss By Google: Read, Kids, Read

March 2, 2009 by Amy Jussel 5 Comments

Mar. 2, 2009 When I saw today’s splendid nonsensical-Seussical-Google-doodle (say that three times fast) altering their home page again, I smiled realizing this guessing game has become a bit of a sport with me. Could it be a contest promo for their Doodle4Google kids’ illustrations I wrote about here? (after all, registration is coming up on St. Patty’s Day and doodles need … [Read more...]

Filed Under: Branding & Consumerism, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 105th birthday Dr. Seuss, ALA, books, cartoon art, Cat in the Hat, Cat-A-Van, Doodle4Google, Dr. Seuss, Google, Green Eggs and Ham, home page art, Kids, library, NEA, Read Across America, reading, SLJ, Theodor Geisel