Hospital Sells Out Kids W/Abercrombie Alliance

Talk about emergency and trauma! What’s next, a Victoria’s Secret rape crisis center? Ugh. Is ANYthing off-limits? Stuart Elliott of the New York Times wrote about the $10 million Abercrombie & Fitch donation to Columbus (now 'Nationwide') Children’s Hospital gleaning naming rights to the hospital’s E&T department. Stomach pump time... Gee, … [Read more...]

Caffeinated Kids: A Nutrition Deconstruction

Update Sept. 29, 2016 Today is National Coffee Day! While these Harvard studies for ADULTS caffeine intake bring us a few 'ahhh' morning moments, this AAP study with KIDS could have parents steaming, as it points to the dangers of children's consumption (especially energy drinks) and notes consumption by teens age 17, 18 has doubled over the last decade.  With Starbucks … [Read more...]

Caffeine Candy: “Buzz Bites, Snickers Charged, Crackheads”

A couple of weeks ago I mentioned the Wall Street Journal 'stimulus plan for candy,' focusing on the jolt-n-crash “caffeine candy bars” flooding the retail mix to join energy drinks and the even more mind-boggling stupidity stunts in the ‘shock schlock’ realm of drug-look-alike kiddie cocaine. (As if kids aren’t jacked up enough with twitch games and rapid-fire media, let’s … [Read more...]

Kool-Aid Man Teams With Reebok in Kids’ Fashion Flavors

In the ‘what will they think of next’ category comes an alliance inspired by Superbowl New England Patriots’ Laurence Maroney, known as Kool-Aid since childhood, teaming the retro favorite kids drink with fruit juicy scented sneakers and all the requisite "promo stuff" therein (beach towels, pitchers, smiley tees). “The second-year running back … [Read more...]

Will Kids Pick the President? Shaping Youth Through Politics

Not sure how many of you have been following the First-Ever Kids' Primary, which began Jan. 13 on Nickelodeon’s Kids Pick the President site, a Linda Ellerbee hosted series drawing younger kids into the voter process so they’re ready to roll at 18... Personally, I LOVE the concept of instilling civic concern and inoculating against voter apathy, even if … [Read more...]