Digital Detox: Checkin Out For A Shaping Youth Founder’s Retreat

Mar. 6, 2014 This year the sundown to sundown National Day of Unplugging is Friday March 7, 2014 through Sat. Mar. 8. Join me? For more digital detox beyond media management and awareness raising, … [Read more...]

Behind The Wheel Texting: What Works to Drive Behavioral Change?

Feb. 4, 2015 Update Please join our friends at Cyberwise.org for a BlogTalk convo with Lauren Galley of Real Talk, Real Teens, Real Issues on Feb. 5, 2015 as texting and driving survivor Liz Marks … [Read more...]

Letting Go of 2010: Thoughts On Media Messaging

Jan 1, 2011 No secret I’ve been challenged in 2010 on various fronts, and I’m trying really hard to ‘let go’ of some of the frustrations knowing there’s no quick fix for some of the blindingly surreal … [Read more...]

A Viral Awww…For Dog Lovers; Shepherding Media Literacy: NULO

Dec 23, 2010 I have ‘holiday head’ which means despite important breaking media news on net neutrality, the FCC, and strong outcomes of public opinion polls involving Do Not Track consumer demands, … [Read more...]

Celebrities Use Digital Death To BuyLife.org- World Aids Day

Dec 1, 2010 World Aids Day The "keep a child alive" logo had me at hello. The premise "I've sacrificed my digital life to help give real life to millions of people affected by HIV/AIDS in Africa … [Read more...]

Halloween Media: Fun For Free! Apps, Sendables, Playlists, Games

Update Oct. 31, 2016 Appy Halloween? 2016 freebies include a spooktacular JibJab 'story bot' to insert and personalize wee ones into Halloween kids' books...Our friends at Common Sense Media offer … [Read more...]

New Spark Summit Social Media Widget! Share It!

 … [Read more...]

Blog Action Day: “What’s In It For Me?” Charity Water Meets AOC3

October 15, 2010 Last year on Blog Action Day more than 13,000 bloggers participated from 152 countries to shine the spotlight on climate change. Shaping Youth's post was all about inspiring kids as … [Read more...]

10-10-10 & 350! What Does It All Mean?

Oct 10, 2010 As mathletes and scientists find multiple meanings of coolness for 10-10-10 ranging from binary code to number 10 representing perfection or completion via the "I Ching," an ancient … [Read more...]

KFC’s “Assvertising”–A Double Down of Unhealthy Cues

September 22, 2010 Would you like a sideorder of sexualization with that heart attack? If the excess sodium from KFC’s Double Down innuendo-laden sat fat monstrosity doesn’t raise your risk factor … [Read more...]

Sony May Singe Itself: Slimy Innuendo Ignites Backdraft

September 2, 2010 Without a doubt, guerrilla marketing campaigns can be effective disruptors as well as clever marketing and teaching tools for advertising AND media literacy. But what happens when … [Read more...]

Toxic Teen Messaging In A K-Mart/Alloy Episodic: The First Day

September 1, 2010 It’s the first of September, as the first day of school angst bubbles up throughout the nation on either side of this ‘premiere’ week. (many have started school already, some are … [Read more...]

Backdraft: DV=”Differing Views” on Dating/Domestic Violence

August 9, 2010 Consider this a ‘preliminary post’ to address the Eminem/Rihanna video controversy that’s scorching the blogosphere with the Love the Way You Lie lyrics being deconstructed to a … [Read more...]

COPPA: Children’s Online Privacy Protection Act Filing

July 1, 2010 For those mumbling, "COPPA schmoppa, there goes Amy into policy wonk land, please translate media jargon into usable tidbits" I'll offer a few primers... What is COPPA? Why do we … [Read more...]

Age of Conversation & Kids: Digital Citizens v Snark Tanks

May 26, 2010 When I mention social media being part of kids’ identity, parents often cringe and squinch up their faces like I’ve force fed them BeanBoozled Jelly Bellies in pickle and ‘rotten egg’ … [Read more...]

6th Grade Boy Pulls A Susan Boyle To Trump LadyGaga

May 20, 2010 Riddle me this… What dynamo 6th grade boy from Edmond, Oklahoma performed LadyGaga’s Paparazzi managing to segue the local audience from ‘ho-hum, just another piano number’ talent show … [Read more...]

Sexualization Summit: Save the Date Oct 22, 2010 NYC

May 17, 2010 As irony would have it, on Thurs, May 13, in New York City, a small tribe of thought leaders convened on how to best address rampant sexualization of youth in media and marketing. Each … [Read more...]

Babies Movie: Through The Lens of a Young Teen

May 11, 2010 I tried to warn her, “This isn’t some wham- bam fast-paced action thriller or rom-com dramedy, but Babies IS my movie choice for Mother’s Day, ok?” In preparation, I showed her the … [Read more...]