media mindfulness

Jean Kilbourne Enters 2015 Women’s Hall of Fame (Pt 1)

October 2, 2015 by Amy Jussel Leave a Comment

Oct. 2, 2015 Long before self-proclaimed experts flooded social media with newly minted personas and punditry, women like filmmaker Jean Kilbourne spent decades of devotion upending toxic media … [Read more...]

Filed Under: Advertising, Nutrition & Wellness Tagged With: #JeffWeCan, alcohol targeting kids, Amy-Jussel, Blast Colt 45, Jean Kilbourne, Jean Kilbourne TED talk, John Oliver tobacco, Killing Us Softly, media mindfulness, Merchants of Doubt, Preteen-Behavior, smoking in video games, So Sexy So Soon, The Dangerous Ways Ads See Women, The Illusionists, Tobacco, Tobacco and alcohol advertising, tobacco targeting kids, Tobacco-Free Kids, Women of the Hall, Women's Hall of Fame

Disney’s Citizen Kid: November Media Thankfulness

November 4, 2014 by Amy Jussel Leave a Comment

Nov. 4, 2014 Disney's Citizen Kid Kicks off our Media/Marketing Month of ThankfulnessI love the concept of media shining the spotlight on extraordinary kids doing prosocial things, whether it’s … [Read more...]

Filed Under: Pro-Social & Positive Picks Tagged With: Amazon Kids, Amy-Jussel, Big Hero 6, Citizen Kid, Creative Galaxy, Disney Citizen Kid, Disney Interactive, Disney Nature, Disney partnerships, Disney’s Frozen, Got Milk, healthier media, humanity, It's a Small World, Josh Mattison, Kids Are Heroes, Makers Media, Me to We, media mindfulness, media-literacy, Milk Life, ordinary kids doing extraordinary things, original kids programming, PeerSpring, philanthropy, positive kids media, prosocial, Reality TV, STEM Reality TV, Tumble Leaf, web series, Xprize, XPrize Disney Challenge

Dot Complicated: Holiday Media Management

November 19, 2013 by Amy Jussel Leave a Comment

Nov. 19, 2013 Ditch the tantalizing Instagram food shots and showy status updates. Halt turkey tweeting. Spare the live streaming of the family fest. MAYbe use the Pinterest prep cheat sheets if you … [Read more...]

Filed Under: Emerging trends & STEM Tagged With: children’s media use, Common Sense Media, DOT, Dot Complicated, Facebook, get outside, impact of excessive screen time, kids media influence, kids-media, Media management, media mindfulness, media monitoring, mobile media kids zero to eight, Nature-Deficit-Disorder, nature-kids, No tweeting while you’re eating, over-sharing, play outdoors, Randi Zuckerberg, Richard-Louv, screenstaver, social media vs face time, Stop Sharing on Thanksgiving, Thanksgiving stereotypes, totally wired, wired lives, zero to eight

Family Diversity In Books: A Child’s View of DOMA

June 29, 2013 by Amy Jussel 2 Comments

Update: June 26, 2015It's official. The U.S. Supreme Court has ruled 5 to 4 in favor of marriage equality (see Justice Kennedy's closing paragraph summation which poignantly concludes, "it is so … [Read more...]

Filed Under: Stereotypes & Diversity Tagged With: AAP LGBT families, All Children Matter, Bert and Ernie New Yorker, children's books, DOMA, Family diversity, freedom to marry, gay characters on TV, gay parents, Glaad, human rights, kidlit, LBGT, LGBTQ, marriage equality, media mindfulness, Openly YA tour, Operation Marriage, picture books, repeal of DOMA, respect for marriage act, School Library Journal, YA lit

Year Round Media That Matters: Positive Picks for Kids

November 26, 2012 by Amy Jussel Leave a Comment

Nov. 26, 2012 With all the coinage and consumption swirling around Black Friday and Cyber Monday for people hunting “deals” I think it’s fitting to honor the organizations that deliver positive media … [Read more...]

Filed Under: Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth Tagged With: Amy-Jussel, books, cause marketing, Club Chica Circle, consumption, Craig Wiesner, critical thinking, Cyber Monday, Derrick Kikuchi, gender and media portrayals, gender equality, girls leadership, girls self esteem, girls-self-worth, Green Festival, Humane Education, kids online community, meaningful gifts, media mindfulness, Media stereotypes, media-literacy, Nancy-Gruver, New Moon Girls, online gifts for kids, online magazine, positive kids toys, positive media influence, reach and teach, ScrapKins, social justice, teachable moments, Toward the Stars, transform the world, Zoe Weil

Mattel’s Manipulative Monster High Marketing Machine: Unkind.

June 15, 2012 by Amy Jussel

June 15, 2012 Last year when I wrote about Mattel’s vampy campy Monster High dolls I purposely didn’t even name their brand, hoping it would quietly fizzle and bury itself in the outcry of parents … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: anti-bullying, Bailey Shoemaker Richards, big media, brandwashed, brandwashing, Bratitude, Brattitude, Bratz, bullying, business ethics, Buyology, CCFC, childrens rights, Clawdeen, corporate accountability, corporate responsibility, crap detection 101, critical thinking, damaging toys, Daughters, Does Monster High Teach kindness?, Dr Jennifer Shewmaker, Emily-Anne Rigal, girls-self-worth, Goodwashing, halo effect, Hasbro, in-school marketing, kids media influence, Kind Campaign, Mattel, mean ghoul, mean girls, media mindfulness, media-literacy, Miss Representation, Monster High Dolls, Monster High's New Low, neuroscience of shopping, objectification, parenting girls, Peggy Orenstein, PigtailPals, preteen-health, preteen-self-esteem, Pro-social product placement, product propaganda, Pussycat Dolls, Sexed Up Toys, Sexualization, sexualized childhood, So Sexy So Soon, SPARK, spark change, spot the spin, targeting tweens, toxic cues to kids, tweens, unhealthy products, WalMart, worst toys

Graduation, Prom, Pressure, Stress? Keeping Up With The Joneses

June 1, 2012 by Amy Jussel 2 Comments

June 1, 2012 Personally, I don’t think 8th grade and ‘cocktail dress’ should be uttered in the same sentence, but alas, there are entire websites ratcheting up the ‘kids getting older younger’ (KGOY) … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth, Vapid Values Tagged With: 15 minutes of fame, 8th grade graduation, 8th grade proms, affluenza, age compression, bragging rights, Bucket List, Celebrity worship, commencement, creative asks to prom, cult of celebrity, culture of celebrification, Curse of the Good Girl, developmental milestones, faux intimacy, Generation Diva, grad night, graduation parties, graduation spending, Junior Prom, KGOY, Mamarazzi, media mindfulness, Media-Influence-Kids, milestone mythology, milestones, night to remember, parenting in a celebrity driven society, pomp and circumstance, Pop culture impact on kids, prom comes of age, Sexualization, socioemotional health, sparksummit, starstruck celebrification, virtual stage

Prom Spending Surges? Media Panics, Hype & Critical Thinking

May 19, 2012 by Amy Jussel 7 Comments

May 15, 2015 Update! Great then/now retrospective in the New York Times that spans proms over 60 years, all the way up to current "promposal" shenanigans, spending surges and social media selfies! … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Vapid Values, Viral & Buzz Media Tagged With: appearance cues, bodysnarking, Celebrity worship, deconstructing infographics, DoSomething Prom For All, financial education, financial literacy, frugal finds, Gen Y, Gender, gender and media portrayals, generation debt, GfK Roper OmniTel, hottie factor, Junior Prom, keeping up with the joneses, low income spending, lower the income higher the spending, media mindfulness, media-literacy, national average prom spending, oneupsmanship, Parenting-Teens, plastic, Pretty in Pink Prom, princess project, Prom Costs 2012, prom spending surges, Promzilla, Researching-the-researchers, Sexualization, Slash prom costs, tail wagging the dog, teens prom, Visa, Visa survey on prom costs, who wore it best

Miss Representation Sparks Change As a Film, As a Movement

February 4, 2012 by Amy Jussel 4 Comments

Ready for Feb 3, 2013? Miss Rep will be at it again. Here is the new list of 2013 Twitter handles for advertisers, just use the #NotBuyingIt hashtag on Twitter to make a social media statement … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: APA, APA task force sexualization girls, Aspiration gap, Christiane Amanpour, dads and daughters, Danica Patrick, depiction of females in media, Fantasy Football, females, football violence, Geena Davis Institute, gender equity, Gender Portrayal, girl-empowerment, girls-self-worth, hypersexual, Jackson Katz, Jennifer Siebel Newsom, Joe Kelly, Karen Dahl, Lego Friends, Media Education, media mindfulness, media visibility, Media-Influence-Kids, media-literacy, misrepresentation, Miss Representation, not buying it, objectification, Paley Center, Pan Am TV show, Reality Bites Back, role models kids, School Library Journal, sex objects, sexism, Sexualization, So Sexy So Soon, SPARK, spark change, SPARK! summit, Super Bowl, Super Bowl as Learning Opportunity, Superbowl 2012, Superbowl Sunday, toxic cues to kids, women's media center, You can't be what you can't see

The Supermodels, Then and Now + A Chat With Janet Lansbury

February 1, 2012 by Amy Jussel 3 Comments

Feb. 1, 2012 “25% of young women 18-34 would rather win America’s Next Top Model than the Nobel Peace Prize..." ..."And 23% would rather lose their ability to read than their figures” opens Lisa … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: About Face: The Supermodels Then and Now, ads of 70s and 80s, aging, America the Beautiful documentary, American Apparel, APA, beauty myth, Beauty Redefined, boycott, breast augmentation, Brooke Shields, Celebrity worship, change channel of influence, cover girl culture, Critical-thinking-skills, Dana Moe Halley, Dittos jeans, fame, fashion models, Fashionistas, generation of narcissists, GirlCaught, girls-self-worth, Herbal Essence ad, Janet Lansbury, Lisa Bloom, Mary-McDonough, media mindfulness, Media-Influence-Kids, media-literacy, modeling, objectification, Packaging-Girlhood, Pop culture impact on kids, preteen-self-esteem, price of beauty, sexism, Sexualization, Sexualization & Body Image, So Sexy So Soon, spark change, Sundance, supermodels, Take Back Beauty, teen modeling, Think: Straight Talk for Women, Ugly truth about beauty, Victoria's Secret Models, Vogue Cadeaux

Lego Friends: Please Build on Possibility, Brain Plasticity

January 1, 2012 by Amy Jussel 37 Comments

April 28, 2016 "37 year old son of Lego billionaire takes the helm as Vice Chairman" Congrats, Thomas Kirk Kristiansen, now that you've inherited the Lego legacy, and named your daughter and five … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 2012 Lego, beauty industry, brick box, Buildables, Case for Make Believe, Cinderella Ate My Daughter, Cordelia Fine, corporate blunders, Delusions of gender, Does stripping gender from toys really make sense?, early child development, Empowering girls, gender equity, Gender Portrayal, girls-self-worth, Kids health, LadyFigs, Lego femininity, Lego Friends, Lego masculinity, Lise Eliot, media analysis, media mindfulness, media-literacy, nature vs nurture, neuroscience, neurosexism, New Moon Girls, Peggy Orenstein, pink brain blue brain, Play-Patterns-Kids, Pop-Culture, role play, science behind sex differences, sexism, Sexualization, spark change, SPARK! summit, stealth STEM, STEM for girls, stereotypes-girls, Stuart Brown, Tetris, Think Different, toy choice, toy marketing

Dear Media: Please Change Your Channel of Influence

September 12, 2011 by Amy Jussel 27 Comments

Sept 12, 2011 After the ludicrous JCPenney toxic tee-shirt with a wink and nod to academic underachievement "I'm Too Pretty For Math, So My Brother Has To Do It For Me" and the fabulous rapid-reply … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: acid on innocence, Actionists, Allergic to algebra, Amy-Jussel, anti-academic, APA sexualization study, Baiting Outrage, CCFC, change the channel, corporate responsibility, CSR, Empowering girls, ethics, focus on positive, Forever 21 tee, Gender Portrayal, girl caught, girlcott, Girls Day, I'm too pretty for math, JCPenney tee, media mindfulness, media-literacy, Nancy-Gruver, New Moon Girls, objectification, Packaging-Girlhood, parenting, PigTail Pals, positive media influence, positive tees, Redefine Girly, RESPECT, selling out kids, Sept 22, sexist messaging, Sexualization, So Sexy So Soon, SPARK, spark change, STEM, STEM programs for girls, tee party, TrueChild.org research, underachievement, underachievement girls

Using Media With Mindfulness

April 1, 2011 by Amy Jussel 31 Comments

Update Jan. 14, 2016 Fame focus...don't bite the hook! Adding this excellent post by Ryan Holiday of the NY Observer calling out the recent Rolling Stone ratings raunch along with a slough of … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: Abercrombie, advocacy, African Americans, alcohol in the media, alcopops, American Apparel, backlash, Baiting Outrage, Blast Colt 45, Brand jamming, childrens health, childrens rights, Clawdeen, commodification, critical thinking, ghetto marketing, guerilla marketing, Hastac, hiphop, Industry Ears, lifestyle cancers, malt liquor, Marin Institute, media incivility, media mindfulness, media vitriol, media-literacy, mindfulness, Monster High Dolls, new media journalism, padded swimsuits seven year olds, payola, preteen-health, push up bras for kids, race baiting, radio DJ samplings, selling out kids, Sexualization, shock schlock, SnoopDog, social justice, substance abuse, teens, there goes the hood, Tuft's study, tweens, underage drinking, undermining parents, whacked in the assets

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Amy Jussel
@shapingyouth

RT @POTUS: Millions struggle with mental health, but often they struggle in silence. An injured spirit isn’t any different than an injured…
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I can't think of better ad messaging for Democrats than using this 👇alongside the stats showing zero NRA funding re… https://t.co/RWdk92ayb1
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Solid piece by @sharongoldman via ⁦@IEthics⁩ takes a ⁦critical thinking synopsis approach to the hype vs hope use p… https://t.co/aus8zzH3ZB
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