backlash

Using Media With Mindfulness

April 1, 2011 by Amy Jussel 31 Comments

Update Jan. 14, 2016 Fame focus...don't bite the hook! Adding this excellent post by Ryan Holiday of the NY Observer calling out the recent Rolling Stone ratings raunch along with a slough of infamous examples of "shamelessness." It has a "spot on" tenor and a downright visceral headline: "This is the Hollowed-Out World That Outrage Culture Has Created" Yes. Yes, it … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: Abercrombie, advocacy, African Americans, alcohol in the media, alcopops, American Apparel, backlash, Baiting Outrage, Blast Colt 45, Brand jamming, childrens health, childrens rights, Clawdeen, commodification, critical thinking, ghetto marketing, guerilla marketing, Hastac, hiphop, Industry Ears, lifestyle cancers, malt liquor, Marin Institute, media incivility, media mindfulness, media vitriol, media-literacy, mindfulness, Monster High Dolls, new media journalism, padded swimsuits seven year olds, payola, preteen-health, push up bras for kids, race baiting, radio DJ samplings, selling out kids, Sexualization, shock schlock, SnoopDog, social justice, substance abuse, teens, there goes the hood, Tuft's study, tweens, underage drinking, undermining parents, whacked in the assets

Motrin, Media Mamas and Twitter Tirades: Marcom Blunders Redux

November 17, 2008 by Amy Jussel 26 Comments

“When will they ever learn? When will they eeeeeeeever learn?” With apologies to Pete Seeger this media mama is having a déjàÂ vu moment blinking back to the corporate missteps of Target underestimating the social media sphere and choosing not to acknowledge “alternative media’s” customer concerns. Same song, second verse, only … [Read more...]

Filed Under: Advertising, Consumerism, EcoKids-Environment, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: Age of Conversation 2, Amy-Jussel, baby, babywearing, back pain, backlash, backpacks, badvertising, BlogHer, bloopers, blunders, bonding, boycotts, branding, commercials, corporate blunders, corporate crisis management, daddy bloggers, Eco-Childs-Play, fashion statement, fever reducers, Jessica Gottlieb, Johnson & Johnson, mama, mama blogs, mamikaze, Marketing missteps, marketing tragedies, media hype, mommy bloggers, moms, Motrin, MotrinMoms, new moms, parenting, patronizing ads, shoulder pain, slings, social-media, Target, tempest in a teapot, Tweets, Twitter, wearing your baby