June 16, 2019 “I can’t wait for this story to go away…” is uttered by a radio personality towards the end of the film Roll Red Roll, the true crime documentary exposing over 400 texts and digital data loops of evidence in the 2012 rape case involving small town football all-stars amidst the “Go Red” fan furor Steubenville, Ohio. As much as this very human reaction to trauma … [Read more...]
Back to School: Using Branding as a Media Literacy Lesson
September 4, 2013 by Leave a Comment
August 20, 2015 Update: More Back to School branding boondoggles...Remember when the G-force Gatorade tribe was caught red-handed with their marketing machinations of hawking sugar hydration to students over regular water? Well, they're at it again, this time sneaking their sports drinks message into schools as 'hydration education' which is perhaps one of the biggest shilling … [Read more...]