Dec 1, 2010 World Aids Day The "keep a child alive" logo had me at hello. The premise "I've sacrificed my digital life to help give real life to millions of people affected by HIV/AIDS in Africa and India" rings a little hollow, even for Hollywood. Granted, the idea is clever, creative (and a lil' bit creepy) capitalizing on the celebrity zeitgeist (in coffins, with … [Read more...]
Celebrities Use Digital Death To BuyLife.org- World Aids Day
Filed Under: Advertising, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: 7000 people infected, @TapestriesMovie, ADIS awareness, Africa, AIDS, Alicia Keys, Betty Makoni, BuyLife.org, celebrities, Celebs Gone Good, children with AIDS, Digital Death, fundraisers, Get Yourself Tested, Girl Child Network, global health, GYT, HIV, India, Justin Timberlake, Keep a Child Alive, Lady Gaga, Michealene Cristini Risley, Prevention Revolution, sex ed, Sex education, sexual health, starstruck, STD, Tapestries-of-Hope, TOH, UN Aids, WAD, World Aids Day, World Health Organization, Zimbabwe
One Teen’s View on Going Green: Use Eco as an Equalizer
August 27, 2009 One of my Title I school students said, "We recycle in my house...it's called hand-me-downs." Hmn. Since then, I've been attuned to the "green is for those who HAVE green" eco-mindset and kept track of echoes in our cross-cultural moshpit of a neighborhood. In part two of our Teens Turning Green piece, Iād asked Shaping Youth 16-year old writing intern … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 350.org, activism, Amy-Jussel, Celebs Gone Good, children, Cool the earth, Crunchy, dirty 30, Do Something, EARTH, Earth Hour, eco, Eco labeling, Eco-Childs-Play, ecorazzi, Elf-Island, EnviroMedia, Environment, Forest Ethics, future, green, Green-Teens, greenwashing, Habbo Greenpeace survey, Habitat Heroes, health, How to Turn Your Parents Green, Inconvenient Truth, Jenn Savedge, LiveEarth, Marin, marketing hope, media-literacy, MySpace Our Planet, natural cosmetics, Naturalist, nature, NCLI Act, Noelle, planet, polar bears, Project Green Dorm, Project Green Prom, safe cosmetics, schools, Sins of Greenwashing, Sondra Clark, stewardship, Students, Sustainability, teen, teens, Teens Turning Green, TerraChoice, The Green Book, TTG, youth