FTC Food Marketing to Kids Update: Are Watchdogs All Bark No Bite?

Sept. 9, 2010 Where are we now with the whole junk food marketing to kids/obesity prevention discussion? Feels like we’ve been TALKING about "candy bars for breakfast" and citing Pink Princess … [Read more...]

A HUGE Breakthrough for TV: Nuance Trumps Vapid Vixens Aplenty

August 12, 2010 In part one and part two of my posts about ABC Family’s Huge premiere, I hoped to see the show evolve from the hope and promise of some stellar scriptwriter ‘attachments’ to actually … [Read more...]

Media Vamping: Twilight Talking Points, Bite Me Brouhaha

July 9, 2010 “There’s an obsession among many teens today for all things vampire, and it looks like the craze is now leaving a mark…literally.” So goes the opener for CBS News Early Morning Show … [Read more...]

A HUGE Opportunity: Don’t Blow It ABC Family (Pt 1)

June 24, 2010 “An idea can turn to dust or magic, depending on the talent that rubs against it.”  ---Bill Bernbach Those timeless words of the venerable ad legend capture the power and potential of … [Read more...]

Swine Flu School Panic? NGC Now Offers Sick Day Media

Nov. 16, 2009 Tune into the way back machine to get some pertinent media wisdom for today’s H1N1 pandemic scaring the stuffing out of young kids. See the poster at left? It was produced in 1939 at … [Read more...]

SexEd Abstracts Due For SexTech Summit: Not Your Mother’s Media

Nov. 8, 2009 One of our SexTech.org ‘top ten’ posts continues to be the Top Ten Teen SexEd videos created by students, for students in an effort to improve the lousy coverage of an inevitably touchy … [Read more...]

Media Morsels for Lil’ Goblins: Next to New BOOks as Treats!

Oct. 29, 2009 Every year I try to come up with ‘green Halloween goodies’ or attempt to find ‘healthier’ ideas that are not a snore or a bore... just to balance out the gobs of candy kids receive and … [Read more...]

Packaging Boyhood: What About BOYS Halloween Costumes?

Oct. 25, 2016 Update: Given that media is slowly giving more coverage to the impact of body image on boys, including wee ones as young as six years old being 'fat-shamed' and toddlers even at age … [Read more...]

Reporting From the First Ever Tween Summit: Debra Moffitt for S.Y.

Oct. 14, 2009 This past weekend, Denise Restauri and the AllyKatzz team launched the first ever National Tween Summit to see what's on the minds of preteen girls. I haven't figured out how to be … [Read more...]

Virtual Reality Meets Health2.0 For Kids Wellness & Therapy

Oct. 9, 2009 Once upon a time in my former life as a creative director and copywriter, I was asked to create a compelling headline for a learning simulation  where young Stanford law students could … [Read more...]

Health2.0: Hunting Cryptic Cryptids in Cryptozoo!

Oct. 8, 2009 As we observe October as health month in multiple media iterations of kids' mental and physical well-being, it's fitting that I've been away covering the excitement at Health2.0 this … [Read more...]

Our Body Image Pro, Dr. Robyn Silverman on The Tyra Show Oct. 5!

October 2, 2009 Many of you know the irony that I’m ‘press phobic’ and camera shy despite a journalism and ad/media background plus a Communications degree, so it always amazes me when people LIKE the … [Read more...]

October: Marketing Month For Mind-Body Health

Oct. 1, 2009 As a compelling touchpoint for Health Literacy month, which includes  October’s Domestic Violence Awareness programs, RespectRx reminds, "15.5 million children in the United States live … [Read more...]

Mindless Eating Goes Mobile: HealthGamers Unite!

Feb. 18, 2015 Interesting pairing of mindful eating with the ongoing distracted driving problems which I've written about often regarding what works to drive behavior change...in this MD's new … [Read more...]

Peace, One Day. September 21. Reach And Teach.

Sept. 21, 2009: United Nations International Day of Peace. (Not that you could tell from the Google icon which is marking HGWells' bday, ahem.) Ways for kids to 'imagine all the people...?' … [Read more...]

Should Kids’ Cartoons Sell Fruit & Veggies? Brandwashing Revisited

Sept. 16, 2009 Erma Bombeck once said, “My children refuse to eat anything that hasn’t danced on TV.” Quick! Mind snap: Did you blink to California Raisins boogieing to “Heard it Through the … [Read more...]

Playnormous Health-Edu Games Offer FREE Monster iMacs!

Sept. 1, 2009 How do you improve K-12 student’s health knowledge, inspire creative writing, support eco-values of refurbished technology, and use whimsical hand-painted art of animated monsters to … [Read more...]

One Teen’s View on Going Green: Use Eco as an Equalizer

August 27, 2009 One of my Title I school students said, "We recycle in my house...it's called hand-me-downs." Hmn. Since then, I've been attuned to the "green is for those who HAVE green" … [Read more...]