April 25, 2009 I've used 'follow the money' as my rebel yell for 'why things are the way they are' and can usually sniff out the trail like a canine customs patrol. So it thrills me when the path leads to something positive, obvious, and fruitful, particularly when it's a movement gaining momentum that I embrace... Whether it's CCFC's Bay Area premiere of Consuming Kids, … [Read more...]
Hope is On the Horizon When Movements Go Mainstream
Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: Ad Age, America the Beautiful, Change is Possible, Consuming kids, corporations, datamonitor, Disneynature Earth, do I need this?, e-waste, eco-friendly, environmental, green, green cleaners, green defies economic downturn, green IT, green movement, Green revolution, green schools, green works, Green-Teens, Huggies pure and natural, Kids, mainstream, mindfulness, MySpace/Our Planet, natural, Scott paper towels, seventh generation, show me the money, WalMart, worldchanging, youth
Shaping Youth Teen Team Reflects On Disneynature EARTH Premiere
April 22, 2009 Talk about a ‘circle of life.’ Disneynature, the first film label to be released by Disney in 60 years, truly DOES represent a full rotation of EARTH, by going back to their studio roots of documenting extraordinary wonders rather than ‘imagineering’ them all themselves. Sounds as refreshingly authentic as a Susan Boyle discovery, with high profit potential … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: Academy Awards, animals, Change is Possible, changebloggers, climate change, ColaLife, Common Sense Media, consumption, Debby Ryan, Discovery, Disney, Disney conservation, Disney goes green, Disneynature Earth, documentary, EARTH, eco, eco moms, ecology, El Capitan, Elephants, Environment, excess, Global Warming, green, greenwashing, Hollywood, icecaps, Inconvenient Truth, make a difference, melting, migration, MySpace Our Planet, nature, planet, Planet Earth, plant a billion trees, plant a tree, polar bears, premiere, recycled, red carpet, save the earth, solar, story arc, Sustainability, teens, tweens, whales, Wyland