Texting for Toy Safety: ‘Moms Rising’ Taps Into ‘HealthyToys’

Mobile moms will love this handy new alliance between consumer action orgs HealthyToys & MomsRising which lets you find out whether the toy you’re about to plop in that cart is toxic for your tot...Excellent use of new media technology to create a value-add for toy consumers, as this 2-min. CNN video on the issue reveals.Here's how it works: Text healthytoys [toy name] to … [Read more...]