July 1, 2010 For those mumbling, "COPPA schmoppa, there goes Amy into policy wonk land, please translate media jargon into usable tidbits" I'll offer a few primers... What is COPPA? Why do we need it? (see DigitalAds.org for an interactive show-n-tell which all ages can grok for an 'aha' moment on food and beverage marketing targeting kids in the digital age) Who are … [Read more...]
COPPA: Children’s Online Privacy Protection Act Filing
Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: adolescents, behavioral profiling kids, branding, bullying, CDD, center for digital democracy, childrens online privacy protection act, childrens rights, consumer protection, COPPA, COPPA compliance, datamining, digital ads.org, Digital ethics, ehavioral profiling, eModeration, Facebook ad targeting, FCC-Integrated-Marketing-Rules, FTC, Generation-Digital, Internet-Privacy, internet-safety, Jeff-Chester, kids-advertising-regulations, kids-media, licensed characters targeting kids, my data is my data, opt outs, personal information, predatory marketing, privacy breaches, privacy rights, public health policy, regulations, regulatory measures, safe chat, Targeting Kids, tweens, U13, unauthorized tracking, Youth rights, Youth-advocacy
FCC Chair Receives Our Coalition Letter on Product Placement
Sept. 24, 2009 Shaping Youth is part of this coalition (15pp pdf here) joining over 50 signatories on "FCC Docket 08-90." As a nonpartisan, non-censorship, nonprofit recall I support two key coalitions impacting children, the other being eco-literacy, NCLI. You can get a glimpse of my reasoning here, but I'll focus fully on "'why this is important" deconstructing the … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Vapid Values Tagged With: ad regulations, ad-creep, American-Idol, big pharma, broadcasting, Buyology, CCFC, children, democracy, disclosure standards, DVR, embedded ads, ethics, fake news, FCC, FCC Coalition, FCC Docket 08-90, FCC-Product-Placement-Coalition, Integrated Marketing, intrusive ads, junk food ads, Kids, Martin Lindstrom, Media, Michael Rich, Nancy Marsden, NCLI, news team product placement, Nielsen reports, One Tree Hill, Product Placement, public health, regulatory measures, stealth ads, Tivo, TV Product Placement, Vapid Values, watchdogs