road warriors

Behind The Wheel Texting: What Works to Drive Behavioral Change?

January 21, 2011 by Amy Jussel 10 Comments

Feb. 4, 2015 Update Please join our friends at Cyberwise.org for a BlogTalk convo with Lauren Galley of Real Talk, Real Teens, Real Issues on Feb. 5, 2015 as texting and driving survivor Liz Marks shares her harrowing firsthand experience that changed her life forever. Parents, this is a media moment where teens might just LISTEN. Tune in for storytelling that can make a … [Read more...]

Filed Under: Advertising, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: Amy-Jussel, AT&T mobile, Auto safety, barking robot, BJ-Fogg, Car and Driver, cellphone-use-teens, child safety, Derek Baird, distracted driving, Distraction.gov, DMV, DMV-CA-Cellphone-youth-laws, DOT, driver safety, driver's ed, driving while texting, DWI, Education World, GPS, Hands-Free-Cellphone-Law, handsfree-mobile, highway safety, intervention, Jane Lynch, Lesson Plans, Mobile Youth, mobile-youth-trends, N2Y4, no phone zone, Oprah pledge, risk prevention, road warriors, Standards-Based Curriculum, T-Mobile DriveSmart, teen auto fatalities, Teens Texting, text ed, texting-while-driving, The Last Text, under the influence, using mobile to mobilize, YPulse

Fun Tips for Thanksgiving: Ethics, Priorities & Media Moments

November 23, 2009 by Amy Jussel 4 Comments

Nov. 24, 2013 Update Springboarding off the seven Forest Ethics tips below, and Sierra Club’s 5 Tips for a Low Carbon Thanksgiving we’ve got some great news to add… KIDS will soon be able to track THEIR own role in reducing their carbon footprint, not just with the fun kids carbon calculator, but with a show and tell, action-inducing Cool The Earth.org app that engages kids to … [Read more...]

Filed Under: Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Shaping Youth Tagged With: adopt a turkey, alternative Thanksgiving, Black Friday, carbon footprint, carbon offsets, children, consumption, eco, family tradition, Farm Sanctuary, first Thanksgiving, food miles, food sources, Forest Ethics, games, Get 'Em Outside, gifts, give thanks, giving, green, harvest, holidays, icebreakers, iphone apps, Kids, Macys parade, meaning, mindfulness, Minivans, moms, outdoors, parenting, philanthropy, pilgrims, play, reduce reuse recycle, road trips, road warriors, Sierras, stress, Table Topics, Tales2Go, teaching, Teens Turning Green, Thanksgiving, tofurkey, transportation, travel with kids, turkey, vegan, vegetarian holidays