You are here: Home / Archives for BJ-Fogg

Behind The Wheel Texting: What Works to Drive Behavioral Change?

January 21, 2011 by 10 Comments

Feb. 4, 2015 Update Please join our friends at Cyberwise.org for a BlogTalk convo with Lauren Galley of Real Talk, Real Teens, Real Issues on Feb. 5, 2015 as texting and driving survivor Liz Marks … [Read more...]

Filed Under: Advertising, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Age of Conversation & Kids: Digital Citizens v Snark Tanks

May 26, 2010 by 8 Comments

May 26, 2010 When I mention social media being part of kids’ identity, parents often cringe and squinch up their faces like I’ve force fed them BeanBoozled Jelly Bellies in pickle and ‘rotten egg’ … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Turning Boys Into Monsters: Energy Drink Leaves A Foul Taste (Again)

December 8, 2009 by 26 Comments

Dec. 8, 2009 It’s Tuesday, time for our weekly “Packaging Boyhood” focus, so what better time than the holiday season to sound the 'red' siren on the 'green' brand that tween and teen boys are sucking … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Nutrition & Wellness, Product Placement, Sexualization & Body Image, Stereotypes & Diversity, Vapid Values Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Virtual-to-Real World Play Patterns; Sims Used For Solutions?

July 30, 2008 by 8 Comments

Shaping Youth Correspondent Sara Grimes (at left) our hands-on research pro in the gaming arena and a smart as a whip academic to boot, (here's scholarly Sara at ACT Lab) has helped us ALL by … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: , , , , , , , , , , , , , , , , , , , , ,

Stanford Goes “Open Source” With Education Research

July 22, 2008 by 1 Comment

Woohoo! Stanford University's education school faculty unanimously voted to open up their hallowed halls to minions like me who are always sniffing around trying to glean the latest and greatest … [Read more...]

Filed Under: Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: , , , , , , , , , , , , , , , , , , , , , , , , , , , ,