Targeting Kids

COPPA: Children’s Online Privacy Protection Act Filing

July 1, 2010 by Amy Jussel 6 Comments

July 1, 2010 For those mumbling, "COPPA schmoppa, there goes Amy into policy wonk land, please translate media jargon into usable tidbits" I'll offer a few primers... What is COPPA? Why do we need it? (see DigitalAds.org for an interactive show-n-tell which all ages can grok for an 'aha' moment on food and beverage marketing targeting kids in the digital age) Who are … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: adolescents, behavioral profiling kids, branding, bullying, CDD, center for digital democracy, childrens online privacy protection act, childrens rights, consumer protection, COPPA, COPPA compliance, datamining, digital ads.org, Digital ethics, ehavioral profiling, eModeration, Facebook ad targeting, FCC-Integrated-Marketing-Rules, FTC, Generation-Digital, Internet-Privacy, internet-safety, Jeff-Chester, kids-advertising-regulations, kids-media, licensed characters targeting kids, my data is my data, opt outs, personal information, predatory marketing, privacy breaches, privacy rights, public health policy, regulations, regulatory measures, safe chat, Targeting Kids, tweens, U13, unauthorized tracking, Youth rights, Youth-advocacy

Bottom Feeders Like American Apparel Need Whacked in the Assets

February 2, 2010 by Amy Jussel 29 Comments

Feb. 9, 2010 Update: Almost 1000 signatures already & expanding global on ipetitions now! Join in! Orig article 2-2-10: "Confident about the junk in your trunk? Show us your assets! Post a photo of your booty's best side for judgment,” invites American Apparel in their latest sexist slop. Yep, they've launched their new ad campaign to “search for the best bottom in … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: A&F, About-Face, Actionists, activists, adolescents, advocacy, American Apparel, Amy-Jussel, anti-porn, APA, APA task force sexualization girls, appearance cues, body-positive, boy toys, boycott, branding-youth, cause marketing, Childhood Matters, cultures of dignity, Dads, Daughters, demeaning, Dora, empowerment, Etsy, exploitation, females, feminist, girl revolution, girlcott, Girlcotts, girlpower, growing girls with purpose, harassment, Hardy Girls Healthy Women, HGHW, iPetitions, Live Nation, lyn mikel, mom bloggers, New-Moon-Girl-Media, one angry girl, Packaging-Girlhood, petition, PigTail Pals, porn influence on kids, preteen-health, REVERB, SAHM, self-objectify, sexist slop, sexploitation, sexting, sexting prosecution, sexuality, Sexualization, stay at home dads, t-shirts, Targeting Kids, Tee shirts, teens, tees, thongs, toxic ads, toxic waste, undermining parents, underwear, violence, women

Like Taking Candy From A Baby: Camel Trots Out Nicotine Tricks (Again)

March 16, 2009 by Amy Jussel 32 Comments

Mar. 16, 2009 Gotta put my cranky pants on again…. R.J.Reynolds is lighting the fuses of frustrated parents by offering Camel nicotine laced ‘orbs, strips, and sticks’ coming at kids in the mints and gum portion of the candy aisle right near the checkout. That’s right, dissolvable nicotine. Cigs are off limits, Joe Camel is kaput, so now we’ve got fresh breath-freshener … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Vapid Values Tagged With: ACS, addiction, Allison Ellis, American Cancer Society, Brad Reddersen, Breath strips, Camel No. 9, Camel Orbs, Camel Sticks, Chew, cigarettes, cigars, Dissolvable, FDA, fresh, Joe Camel, Kelly Mendoza, Lung Association, Marlboro, mellow, Melt-Aways, NAMLE, Nicotine, Pink Dreams, Rye Clifton, Smokeless Tobacco, Smoking, Snus, stats, Stuart Elliot, substance abuse, Targeting Kids, teens, Tobacco, Tobacco-Free Kids, underage, youth smoking