Shaping Youth Interviews PAYjr CEO on Kids’ Prepaid Plastic

Seeing as how we’re smack dab in the “final 48 hour retail frenzy” of credit card-flinging shoppers at risk of losing every logical brain cell, my interview with PAYjr Founder/CEO David Jones (merged w/PAYjr Visa Buxx) is timely. Parents’ pockets are being picked as we speak, and it’s not always about 'taming the holiday … [Read more...]

Top 20 Youth Marketing Bloggers: Shaping Youth Is One of ‘Em!

Just when you thought I’d stay on topic and wrap up our ‘All Things Girl’ week I’m zinging one more post in a different direction (humor me, it’s the holidays, time to give and forgive!) MobileYouth.org has been delving into youth culture long before it became a buzz word, from neuropsychology and social media trendtracking, to behavior and … [Read more...]

What’s On Tweens’ Minds? Meet Denise Restauri of AllyKatzz

I figure the Obama girls are going to be a huge focal point in the months ahead (gawd help those darlings) and self-ascribed tween “experts” will be crawling out of the media morass elbowing each other for air time and talk show gigs, so why not check in on the conversations transpiring on tween-talk hubs themselves? Since my tween has just turned teen, and … [Read more...]

Fem 2.0: Feminine Feminism & The Mother of All Conversations

Femmes and friends of all colors are abuzz about whether Erin Aubry Kaplan’s recent Salon article about Michelle Obama’s backside was out of bounds or ‘a joyful celebration’ of blackness... Some of my blog favorites from Latoya at Racialicious to Gina at What About Our Daughters (and adjunct blog “Michelle Obama Watch”) have landed some … [Read more...]

Motrin, Media Mamas and Twitter Tirades: Marcom Blunders Redux

“When will they ever learn? When will they eeeeeeeever learn?” With apologies to Pete Seeger this media mama is having a déjà  vu moment blinking back to the corporate missteps of Target underestimating the social media sphere and choosing not to acknowledge “alternative media’s” customer concerns. Same song, second verse, only … [Read more...]