Marketing Shaping Youth Archives - Page 51 of 147

Using Digital Hide & Seek To Get Kids Outside: A Treasure Trove of Ideas

September 17, 2009 by Amy Jussel 5 Comments

Sept. 17, 2009 “Childhood obesity may be a problem of epidemic proportions in many parts of the world, but several games are doing their part to help keep kids moving. We've already covered LocoMatrix, Swinxs and The Hidden Park, and now a new contender launched last month takes kids on a wifi-based treasure hunt outside,” says Springwise (one of my fave industry resources for … [Read more...]

Filed Under: Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Amy-Jussel, Aspyr Media, Case for Make Believe, Discover the forest, Gamine-Expedition, geocaching, iphone apps, Kids, Last Child in the Woods, LocoMatrix, nature, NCLI Coalition, Nintendo DS, outdoors, play, Richard-Louv, Sara-Grimes, Springwise, Stuart Brown, Susan Linn, Swinxs, The Hidden Park, Treasure World, wifi treasure hunt, youth

Should Kids’ Cartoons Sell Fruit & Veggies? Brandwashing Revisited

September 16, 2009 by Amy Jussel 9 Comments

Sept. 16, 2009 Erma Bombeck once said, “My children refuse to eat anything that hasn’t danced on TV.” Quick! Mind snap: Did you blink to California Raisins boogieing to “Heard it Through the Grapevine?” If so, you’ve been ‘brandwashed’ by that award-winning iconic campaign from FCB so long ago… Next week on Sept. 21, two familiar icons and two slogans will be voted into … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Product Placement, Sexualization & Body Image Tagged With: Advertising Walk of Fame, American Greetings, Better for You, brain behavior, brandwashing, California raisins, coaxing kids, Disney, farmers markets, fresh approach, fresh produce, fruits and vegetables, health, healthy habits, Icons, Kids, kids-food-products, licensed cartoon characters, licensing, love your veggies, makeover, More Matters, Nickelodeon, PCFMA, persuasion, pester power, Pop-Culture, produce, Produce better health, Sara-Grimes, September fruits and veggies, snack attack, Strawberries, Strawberry-Shortcake, vegetables, veggies, wholesome snacks

The Civility Solution

September 14, 2009 by Amy Jussel 8 Comments

Sept. 14, 2009 Rather than rehash the coarse conduct of music stars, athletes, and politicos reaching some new lows this past week, I’d like to point to The Civility Solution (Sept. '09) the sequel to one of my faves, called "Choosing Civility: 25 Rules of Considerate Conduct."Why? Because we've got major media moments ripe for peeling back a deeper conversation on how this is … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: anger, attitude, behaving badly, best video of the year, beyonce, BlackTennisPro, celebrity sports, Choosing Civility, coarse culture, conduct, Destiny's Child, Dr. Forni, etiquette, Facebook Could Cost you a job, incivility, Joe Wilson, Kanye West, Kids, Kim Clijsters, Lonely Girl 15, make amends, manners, MTV, NYT Media Decoder, Obama, P.M. Forni, penalty, Pop-Culture, race, race card, reputation, resilience, robbing spotlight, role models, Rude people, sensationalism, Serena Williams, sports, sportsmanship, stolen moments, superstar, Taylor Swift, tennis, Tennis Planet, The Civility Solution, U.S. Open, unfair, unruly, Viacom, VMA Awards, women, WTA, youth

BlameAThon: Tweet Your Troubles to Fight Cancer Today!

September 9, 2009 by Amy Jussel 4 Comments

Sept. 9, 2009 School class schedule not what you’d hoped? Coach call you out in front of your teammates? BF ran off with your BFF? Or just need a dose of perspective? Whatcha waitin’ for? “Blame Drew’s Cancer!” Right now! Today’s the big Blame-A-Thon 9-09-09, where Drew Olanoff and his pals are livestreaming in a social media blitz with raffle prizes, rock and roll, blipTV … [Read more...]

Filed Under: Advertising, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Viral & Buzz Media Tagged With: #BlameDrewsCancer, 23andme, ACS, AllRise, American Cancer Society, attitude of gratitude, Blame Drew's Cancer, Blame-a-thon, BlameAThon, Cancer, cancer crusaders, cause marketing, charity, chemo, chemotherapy, citizen-journalism, Derren Brown, disease management, DNA, Drew Olanoff, genetics, health, Kids, Lance Armstrong, livestream, LiveStrong, Media, mobile-social, philanthropy, positive impact, radiation, social-media, survivors, Teen Twitter, trending topics, Twitter, twitter journalism, TwitTip

Obama’s Speech to Kids: Controversy or Common Sense?

September 8, 2009 by Amy Jussel 2 Comments

Sept. 8, 2009 As a nonpartisan, nonprofit, non-religious based entity, I’m having a hard time seeing the logic of pulling kids out of school to avoid a Presidential speech about kids staying in school in protest to the potential for “liberal propaganda and socialist thinking.” Wouldn’t a media literacy lesson using a living lab of live chat be a better EducationWeek-forum … [Read more...]