Product Placement

Shaping Youth At Ypulse 2009: Send In Your Priorities

May 1, 2009 by Amy Jussel 16 Comments

May 1, 2009 Much like the scene in the new Disneynature Earth documentary where the lions and the elephants are drinking from the same watering hole, Shaping Youth has been invited to share space among the über-marketers at the YPulse Mashup June 1 and 2 as well as the Tweens Online (Un)Conference taking place the day prior. Attending as ‘press’ sends a positive sign that … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 2009 Youth Marketing Mashup, American-Teen, Anastasia-Goodstein, branding, CCFC, Connect Safely, Consuming kids, D.A.R.E., Daughters.com, digital-natives, Disneynature Earth, Dizzywood, e-havior, e-learning, Elf-Island, ethical marketing, Global Kids, HopeLab, internet-safety, IRB, Isis-Inc, Izzy-Neis, Kids Online, Mashup, Nancy-Gruver, NetFamily-News, New-Moon-Girl-Media, online communities, Packaging-Girlhood, Privo, ReMission, SexTech, social-media, teens, teens in tech, totally wired, tweens, Twitter, Unconference, Virtual-Worlds, youth, YPulse, zest books

A Picture Is Worth…A Free Cure For Lackus Appreciatis

April 29, 2009 by Amy Jussel 7 Comments

April 29, 2009 Thought I was going to say '1000 Words' right? (Kodak is counting on it) With flashbacks of the Invisible Woman campaign from Moms Rising last year, Kodak Gallery is echoing a recession-friendly, customizable 'cure' for “Lackus Appreciatus” by hosting a give-away of one million FREE photo cards reminiscent of the 'million mom march' awhile back. It's not a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: Amy-Jussel, AppScout, Brady Bunch, Dads, e-cards, Florence Henderson, free photo card, freebies, gestures, gifts, green gifts, herstory, hugs, Inhabitot, Invisible Woman, Jasmin Tragas, Kids, kids crafts for mom, Kodak, Kodak Gallery, lackus appreciatis, Million moms, Mom-a-thon, Momathon, moms, Moms Rising, Mothers Day, Open to Hope, outbreak, parenting, Playing for Change, poems, public health, teens, touchstones, turn over a new leaf, Worldshapers

When Art Meets Earth: Wyland’s Ocean Murals Inspire Kids to Care

April 23, 2009 by Amy Jussel 18 Comments

April 23, 2009 Wyland unveiled his latest original art at the world premiere of Disneynature's Earth where it will remain on display through May at the historic El Capitan Theater in Hollywood. Mind you, few kids think of art as media, much less a distribution channel to evoke a sea change of dedication to the planet or any cause. Truth is, public art has the ability to … [Read more...]

Filed Under: Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 100 Whaling Walls, Activist, Aloha Airlines, animals, art and science, artist, Beijing-Olympics, biodiversity, challenge, clean water, coral reefs, cow parades, Disneynature, dolphins, Earth premiere, eco warriors, education, Elf-Island, graffiti art, Habitat Heroes, Kids, marine life artist, marinelife, Michael Osborne, MLC, Mobile Learning center, murals, NCLI Act, ocean, oceanography, Painting, PBI, Planet Earth, public art, Scripps, sea change, seascapes, Shark Quest, Virtual-Worlds, water, whale wall, Whale Wall 33, whales, WhyReef, Whyville, Wyland, Wyland Foundation

Shaping Youth Teen Team Reflects On Disneynature EARTH Premiere

April 22, 2009 by Amy Jussel 13 Comments

April 22, 2009 Talk about a ‘circle of life.’ Disneynature, the first film label to be released by Disney in 60 years, truly DOES represent a full rotation of EARTH, by going back to their studio roots of documenting extraordinary wonders rather than ‘imagineering’ them all themselves. Sounds as refreshingly authentic as a Susan Boyle discovery, with high profit potential … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: Academy Awards, animals, Change is Possible, changebloggers, climate change, ColaLife, Common Sense Media, consumption, Debby Ryan, Discovery, Disney, Disney conservation, Disney goes green, Disneynature Earth, documentary, EARTH, eco, eco moms, ecology, El Capitan, Elephants, Environment, excess, Global Warming, green, greenwashing, Hollywood, icecaps, Inconvenient Truth, make a difference, melting, migration, MySpace Our Planet, nature, planet, Planet Earth, plant a billion trees, plant a tree, polar bears, premiere, recycled, red carpet, save the earth, solar, story arc, Sustainability, teens, tweens, whales, Wyland

When It’s Not Hip To Be Square: Sexist Spongebob & Burger Shots

April 17, 2009 by Amy Jussel 25 Comments

April 17, 2009 “Booty is booty?” I say give BK’s agency a boot in the backside out the door for this one… I've been trying NOT to cover this ad absurdity to avoid the media baiting and instead quietly took my views to Nickelodeon & Burger King via the CCFC sound off campaign here...but BK just keeps coming up with gaffe-a-minute badvertising, so I've gotta broil 'em a … [Read more...]