Dec. 4, 2014 Every year I twist into a cartoon grimace and let out an “AAUGH!” like Charlie Brown when I scan the CCFC contenders on the TOADY "worst toys" list. (TOADY=Toys Oppressive And Destructive to Young Children)As much as I try to flip my lens toward what’s making waves with worthiness, there’s always one on the list that makes me stop and vote, “oh, no they … [Read more...]
TOADY Awards: Vote for Worst Toy and Inspire Change
Filed Under: Branding & Consumerism, Damaging Drek Tagged With: Barbie body image, Barbie Girl Scout doll, Barbie remixed, Barbie Sports Illustrated Swimsuit, branding kids toys, CCFC, commercialism, consumption junction, corporate ad creep, Discover the forest, encouraging STEM, Feminist Hacker Barbie, Girl Scout Barbie, girl scouts, GSA, I can be anything Barbie, in-school marketing, junk food branding, kids commercialism, Lego Friends, Let Toys Be Toys, Life size Barbie, Mattel, Mattel branding, McDonalds toys, Nestle Quik cookie drink, nonprofit commercialism, Shell Oil Lego, TOADY Awards, toxic toys
Toys R Us Throws Mother Nature Under the Bus In Prankvertising
Nov. 8, 2013 Update! Colbert gives a ‘Tip of the Hat/Wag of the Finger in his Nov. 6 edition, Forbes adds a resource roundup of the backlash among moms, (though I'd add it's not a gender issue as dads are equally ticked) C&NN's Suz Lipman adds her voice/views, and Ad Land calls out “concern trolls,” thoughts?Nov. 4, 2013 “Don’t bite the hook,” is my mantra for using media … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Vapid Values, Viral & Buzz Media Tagged With: #MLW13, #WishinAccomplished, ad gimmicks, advertising ethics, affluenza, badvertising, behavioral cues, children and nature network, Children Nature, consumption, consumption junction, corporate accountability, CSR, eco warriors, Escape Pod, Goodwashing, Helping Kids make sense of marketing, industry ethics, Kids-Nature, materialism, media literacy week, media messaging, media-literacy, nature bashing Toys R Us, nature deficit, Prankvertising, Sharing Nature with Children, stewards of the planet, sustainable living, toxic cues to kids, toxic marketing, toy industry complicity, toys over nature, Toys R Us, Toys R Us goodwashing, undermining parents, Vapid Values, What’s Being Sold, Wishin Accomplished