stewards of the planet

Toys R Us Throws Mother Nature Under the Bus In Prankvertising

November 4, 2013 by Amy Jussel Leave a Comment

Nov. 8, 2013 Update! Colbert gives a ‘Tip of the Hat/Wag of the Finger in his Nov. 6 edition, Forbes adds a resource roundup of the backlash among moms, (though I'd add it's not a gender issue as dads … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Vapid Values, Viral & Buzz Media Tagged With: #MLW13, #WishinAccomplished, ad gimmicks, advertising ethics, affluenza, badvertising, behavioral cues, children and nature network, Children Nature, consumption, consumption junction, corporate accountability, CSR, eco warriors, Escape Pod, Goodwashing, Helping Kids make sense of marketing, industry ethics, Kids-Nature, materialism, media literacy week, media messaging, media-literacy, nature bashing Toys R Us, nature deficit, Prankvertising, Sharing Nature with Children, stewards of the planet, sustainable living, toxic cues to kids, toxic marketing, toy industry complicity, toys over nature, Toys R Us, Toys R Us goodwashing, undermining parents, Vapid Values, What’s Being Sold, Wishin Accomplished

The Nature Principle: Experience the Earth Beyond Instagram

April 22, 2013 by Amy Jussel Leave a Comment

April 22, 2015 Update Recycling my resource roundup of eco-literacy quizzes on greenwashing, nature apps in a wired world, and games for good like TiltWorld that build on green media themes of kids' … [Read more...]

Filed Under: EcoKids-Environment, Mobile Media, Apps & Gaming, Shaping Youth Tagged With: Children and Nature, clicktivism, climate change, Cool the earth, Earth Day, EarthSeeds, eco activism, eco moms, environmental children's books, Environmental Education, Environmental-Kids, EnvironmentaLISTS, family man, get outside, get-outdoors-kids, Green media, greenwashing, hiking apps, hiking etiquette, Last Child in the Woods, Let's GO, marketing mindfulness of nature, media netiquette, media savvy kids, mother Earth, mother nature network, Naturalist, nature and wildlife apps for kids, Nature Rocks, nature study of happiness, Nature-Deficit-Disorder, power of play, reach and teach, reconnecting with nature, Rich Louv, Richard-Louv, school gardens, Screen Free Week, Sharing Nature with Children, stewards of the planet, stewardship, Teens Turning Green, The Nature Principle, this is your brain on nature, unplug to reconnect, videogames

Oscar Is Worthy! See Chimpanzee, Support Jane Goodall’s Work

April 18, 2012 by Amy Jussel 5 Comments

April 18, 2012 No secret I’m a fan of all creatures great and small, wildly applauding every effort to impart nature’s magnificence to 21st century kids. Whether it’s the brand new launch of … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Africa, Bruce Sallan, bushmeat trade, C&NN, children and nature network, Chimpanzee Movie, chimpanzees, climate change, Cool the earth, DadChat, deforestation, Disney EARTH, Disney Nature, documentary, EARTH, Earth Day, eco education, eco literacy, endangered species, Environment, Gombe, Green media, Green-Media-Youth, Green-Teens, Inspire Kids to Care, Jane Goodall, JGI, kids and nature, Last Child in the Woods, men in media, nature principle, Nature-Deficit-Disorder, NCLI, orphaned animals, Oscar the chimpanzee, reach and teach, Richard-Louv, Roots and Shoots, save the earth, stewards of the planet, Sustainability, Tilt World, Wyland Foundation

10-10-10 & 350! What Does It All Mean?

October 10, 2010 by Amy Jussel 3 Comments

Oct 10, 2010 As mathletes and scientists find multiple meanings of coolness for 10-10-10 ranging from binary code to number 10 representing perfection or completion via the "I Ching," an ancient … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: 10-10-10, 350.org, Actionists, activism, Bill McKibbon, climate change, Climate Change Chocolate, coen brothers clean coal air freshener, Cool the earth, Digital Earth, Dr. Tim Foresman, Eco Edu Activism, eco education, eco-kids, Environment, global challenge, Global Work Party, green teen, I Ching number 10, inspiring kids, International Day of Climate Change, Jane Goodall, Kids, Last Little Polar Bear, LiveScience, marketing hope, Nature Rocks, reach and teach, Roots and Shoots, stewards of the planet, TerraPass, What is 350?, What kind of world do you want?, when art meets earth, youth

Amy Jussel Follow

Founder, https://t.co/pXG3JwXd6b Passionista, media/marketing analyst, youth advocate, former ad agency pro, author of media literacy kidlit series https://t.co/6RdcLWjQlL

Retweet on Twitter Amy Jussel Retweeted

Avatar Jay Rosen @jayrosen_nyu ·

26 Nov

Univision anchor Jorge Ramos says his network’s friendly interview with Trump, “put in doubt the independence of our news department.”

"We cannot... offer Trump an open microphone to broadcast his falsehoods and conspiracy theories."

[gift link]

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Avatar Sam Wineburg @samwineburg ·

16 Nov

Out today! A driver's manual for staying sane on the internet. @holden

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Avatar Amy Jussel @shapingyouth ·

16 Nov

As @jayrosen_nyu so clearly states, it's "not the odds, but the stakes"...Media and #journo can convey context without partisan pandering, clearly citing facts on autocracy objectively...@Sulliview is right, the public deserves to be informed. #NewsLiteracy #democracy

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Avatar Amy Jussel @shapingyouth ·

16 Nov

Dangerous 🆘📢to see this, given they've once AGAIN just enabled their platform to post lies claiming a rigged election when it was not! This is how democracies are overthrown with #misinformation Have media learned nothing? #Journo pay attention! WSJ: https://www.wsj.com/tech/meta-allows-ads-claiming-rigged-2020-election-on-facebook-instagram-309b678d?mod=e2tw

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