FML

Toxic Teen Messaging In A K-Mart/Alloy Episodic: The First Day

September 1, 2010 by Amy Jussel 19 Comments

September 1, 2010 It’s the first of September, as the first day of school angst bubbles up throughout the nation on either side of this ‘premiere’ week. (many have started school already, some are about to) A welcoming 'first day?' Hardly. This is classic online product placement meets mean girl drek in "First Day: The Series," an abysmal branding collaboration between … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: Alloy, Alloy Entertainment, Alloy TV, Back to school, Be You!, behavioral cues, Bongo, branding, branding-youth, bullying, CDD, commodification, Consuming kids, digital media, Do Something, episodics, FCC, First Day, First Day The Series, FML, FTC, Gossip Girl, interactive marketing, interactive TV, K-Mart, Kmart, mean girls, Pretty Little Liars, product engagement, product integration, Project Back to School, retail branding, Sears, shopping, Staples, targeting tweens, teens, webisodes

Teen Book Publishers Premiere Louder Than Words TV

August 10, 2009 by Amy Jussel 6 Comments

August 10, 2009 It doesn’t get more real than this. Louder Than Words teen series developer Deborah Reber hosts a live chat online all this week with the fresh voices and real issues of the teen authors themselves starting tonight on Louder Than Words TV. 8-9pm EST (5-6pm PST) Kyte.TV is an online and mobile video platform in beta right now, hosting live and 'on … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: addiction, age compression, ALA, at risk teens, authenticity, banned book week, books, compulsive behavior, cutting, Debbie Reber, Deborah Reber, depression, digital media, disorders, drama, Everything Sucks, fiction, FML, future of the book, go to the source, HCI Books, impulse control, In Her Shoes, KGOY, kid lit, Kyte, Kyte.tv, library, live TV, Louder Than Words, Marni, nonfiction, online, Pop-Culture, print, publishing, readergirlz, reading, reality, Smart Girls Know, social-media, Steve O'Keefe, teen authors, Teen memoirs, Teen Read Week, teen voices, teen writers, teens, trichotillomania, Truth, TV, uncensored, Video chat, Videocast, West Nile virus, YA lit, YALSA

Blame Drew’s Cancer For My Attitude of Gratitude

August 8, 2009 by Amy Jussel 15 Comments

August 8, 2009 Who IS this hipster? Meet Drew Olanoff. Media geek. Mobile guru. Inspiration. Yesterday I wrote about kids' propensity to get their yucks at someone else's expense fostering an 'ouch, I can relate to that' empathy to bring humor to each life lesson... Today I want to focus on one of my favorite themes of 'turning a negative into a positive' and using new … [Read more...]

Filed Under: Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: #BlameDrewsCancer, 23 and me, 23andme.com, 9-9-09, ACS, American Cancer Society, battling cancer, Blame Drew's Cancer, Blame everything on cancer, Blame-a-thon, BlameAThon, camraderie, Cancer, cancer support, cause marketing, CauseCast, chemo, coping skills, diagnosis, digital activism, disease, DNA, Drew Olanoff, FML, fundraising, genetics, hashtag, Health 2.0, Hodgkin's Lymphoma, HopeLab, inspiring minds, Lance Armstrong, Live Strong, LiveStrong, net2thinktank, nonprofit, PA, Pittsburgh, positive attitude, positive thinking, ReMission, resilience, social-media, The Big C, Twitter, UGC, user generated content, virtual friends

Pity Party? We Have An App For That!

August 6, 2009 by Amy Jussel 7 Comments

August 6, 2009 Life’s most embarrassing moments, ill-fated bloopers, and misfortunes of OTHER people seem to rank high on kids’ comic-tragedy hit list, so it comes as no surprise that FML would sweep the teen scene in misery loves company user generated content. I could cite Psychology Today and get all analytical about basic human desire for empathy, understanding and … [Read more...]

Filed Under: Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Shaping Youth, Viral & Buzz Media Tagged With: angst, anonymity, app, BDC cause, Blame Drew's Cancer, bloopers, Cancer, CauseCast, comedy, comfort, digital-natives, Drew Olanoff, education, empathy, everyday life, F My Life, FML, FML iphone app, FMyLife.com, frustration, hilarious, human nature, Kids, lean on me, life lessons, life sucks, life's most embarrassing moments, LiveStrong, misery loves company, misfortune, My life s*cks, normalcy, over-sharing, peers, power whine, psychology, sharing, social-media, teaching moments, teen, tmi, Twitter, Twitter trends, Twitterfluence, UGC, user generated content, validation, virtual friends, virtual stage, virtual therapy, vote it up, wisdom of crowds, woe is me, youth