KGOY

Graduation, Prom, Pressure, Stress? Keeping Up With The Joneses

June 1, 2012 by Amy Jussel 2 Comments

June 1, 2012 Personally, I don’t think 8th grade and ‘cocktail dress’ should be uttered in the same sentence, but alas, there are entire websites ratcheting up the ‘kids getting older younger’ (KGOY) … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth, Vapid Values Tagged With: 15 minutes of fame, 8th grade graduation, 8th grade proms, affluenza, age compression, bragging rights, Bucket List, Celebrity worship, commencement, creative asks to prom, cult of celebrity, culture of celebrification, Curse of the Good Girl, developmental milestones, faux intimacy, Generation Diva, grad night, graduation parties, graduation spending, Junior Prom, KGOY, Mamarazzi, media mindfulness, Media-Influence-Kids, milestone mythology, milestones, night to remember, parenting in a celebrity driven society, pomp and circumstance, Pop culture impact on kids, prom comes of age, Sexualization, socioemotional health, sparksummit, starstruck celebrification, virtual stage

Girls Are Not Candies. Tweens Are Not Teens. Thongs Are Not Undies.

May 4, 2010 by Amy Jussel 22 Comments

May 4, 2010 A few years back I commented on the post Confessions of a Lingerie Lover by Fae Goodman on Alternet and copped to being “one and the same.” Fae uncorked a doozy of a conversation that … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Vapid Values Tagged With: 10 is the new 15, About-Face, acid on their innocence, adolescence, age compression, American Apparel, APA, aspirational marketing, Axe girls, best bottom contest, Body Blitz, Britney Spears, bustiers, butt floss, butts as billboards, Candies, children, confessions of a lingerie lover, corporate greed, corporate pedophilia, desensitizing, ethics, Fae Goodman, Free to be kids, G-strings, Girlcotts, Girls' Rights Week, HGHW, hypersexualization, innuendo, KGOY, Kids, Kohls, LimitedToo, lingerie, Lolita, Mama bear, Melissa Wardy, moral outrage, objectification, padded bikinis, panties, peekaboo, PigTail Pals, pink, Pop-Culture, preteens, raunchy ads, redefining girly, sex appeal, sexploitation, Sexualization, Sexualization & Body Image, slimy, So Sexy So Soon, tacky fashion, Tee shirts, thongs, training bras, tween baiting, tweens, Victoria's Secret, VS

Commodification of Kids: The Backlash Has Begun

April 16, 2010 by Amy Jussel 17 Comments

April 16, 2010 About a year ago, TruthOut featured a poignant article called "Commodifying Kids, The Forgotten Crisis" by academic Henry A. Giroux, and though I read it with lots of head bobbing … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth Tagged With: Adproofing, America the Beautiful movie, Amy-Jussel, APA, buffed boy, Candies, CCFC, childhood, Childhood Matters, coarseness, commodification, Consuming kids, consumption, corporate accountability, Counter-marketing, crass, CSR, digital-ads, Dr. Robyn, ethics, exploitation, Forgotten crisis, FTC, harm, Healthy media choices, Henry Giroux, HGHW, hottie factor, I'm not a prude but, Jess Weiner, KGOY, meat marketing, Media circus, media influence, media-literacy, Oakland schools, Packaging-Boyhood, Packaging-Girlhood, padded bikinis, PEM, PigTail Pals, Pop-Culture, Rachel Simmons, Sexualization, So Sexy So Soon, The Consumerist, The Fat Trap, thinspiration, thongs, true child, TruthOut, tweens

Spring Break Sanctuary: Away From Digital Dramas, Peer Reality Shows

April 13, 2010 by Amy Jussel 14 Comments

Mar. 25, 2016 Just back from a 'spring break' social media hiatus reprising our unplugged trip to Catalina Island, albeit only day tripping vs a leisurely week away, as we tried to 'recreate' and … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Media Literacy, Mobile Media, Apps & Gaming, Shaping Youth Tagged With: Always-on, Anne Collier, Catalina, cellphone, digital citizenship, digital dramas, Facebook, free range kids, Generation-Digital, Get 'Em Outside, Get out of your own life, internet-safety, KGOY, Kids, kids want to be kids, life balance, Media, Media management, Media Unplugged, media-literacy, military brats, mobile, My Vetwork, nature deficit, Nature Rocks, NetFamily-News, Outdoor Education, peer influence, reality shows, reconnecting, social networking, social norms, social-media, spring break, teen drama, tethered, texting, The Young and the Digital, totally wired, trauma, Unplug Your Kids, unplugged, vacation, worlds collide, youth

Addiction Series Part 3: Media, Medicos, & Critical Thinking

January 15, 2010 by Amy Jussel 12 Comments

Jan. 15, 2009 Thought I’d wrap up Part Three in this series on digital addiction vs. agency (part one and part two here) with some humorous insights from the medical community that poke fun at some … [Read more...]

Filed Under: Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: addiction, ADHD depression, APA, APA sexualization study, Asset Based Thinking, Consuming kids, Critical-thinking-skills, depression in teens, diagnosis, Digital, digital addictions, Don Tapscott, dsm process, DSM-V, entitlement, free agency, GenerationMe, Growing Up Digital, Hank Wasiak, how many shrinks does it take to change a diagnosis?, internet, internet addictions, Jean Trenge, KGOY, Kids, media influence, Media management, media-literacy, mental disorders, mental health, mind hacks, more mental health issues among youth, narcissism, net addiction, psychiatrists, psychobabble, psychology, saving play, Science Blog, Search Engine Journal, shrinks, social-media, Susan Linn, symptoms, teens, unstructured play, youth

Teen Book Publishers Premiere Louder Than Words TV

August 10, 2009 by Amy Jussel 6 Comments

August 10, 2009 It doesn’t get more real than this. Louder Than Words teen series developer Deborah Reber hosts a live chat online all this week with the fresh voices and real issues of the teen … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: addiction, age compression, ALA, at risk teens, authenticity, banned book week, books, compulsive behavior, cutting, Debbie Reber, Deborah Reber, depression, digital media, disorders, drama, Everything Sucks, fiction, FML, future of the book, go to the source, HCI Books, impulse control, In Her Shoes, KGOY, kid lit, Kyte, Kyte.tv, library, live TV, Louder Than Words, Marni, nonfiction, online, Pop-Culture, print, publishing, readergirlz, reading, reality, Smart Girls Know, social-media, Steve O'Keefe, teen authors, Teen memoirs, Teen Read Week, teen voices, teen writers, teens, trichotillomania, Truth, TV, uncensored, Video chat, Videocast, West Nile virus, YA lit, YALSA

Graduation: From What To What? Media Moments Of Expectation

June 10, 2009 by Amy Jussel 8 Comments

June 10, 2009 Yesterday my daughter ‘graduated’ from eighth grade, and I found myself marveling at the whole commencement falderal as being a bit surreal... It was lovely, in a 'life event' kind of … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth Tagged With: 15 actions to support 15 year olds, 8th grade, @15 initiative, @15.com, affluenza, age compression, Ashoka Youth Venture, Best Buy, Buy Buy Baby, Consuming kids, consumption, Don Tapscott, graduation, Grown Up Digital, hold the applause, KGOY, media influence, media portrayal, myth, myth busting, Packaging-Girlhood, parenting, parents behaving badly, philanthropy, reality, Secret Life, sparks, Teen Voice 2009, teens, what'd you get?, youth service, YPulse

Interview with Amy Jussel on The Girl Revolution

June 3, 2009 by Amy Jussel 13 Comments

June 3, 2009 While I was at the Ypulse Youth Marketing Mashup, the last two days, this "Interview with Shaping Youth Director" (aka yours truly) posted on The Girl Revolution. Here's (Part One) and … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth Tagged With: Adinas-Deck, All Things Girl, Amy-Jussel, anti-racist parent, Co-Parenting 101, Deesha Philyaw, empowerment, girls, Interview with Shaping Youth Director, KGOY, literary mama, Mamalicious, preteens, relational aggression, self-worth, sexting, Sexualization, TGR, The Girl Revolution, Tracee Sioux, YPulse-National-Mashup

What’s With 8th Grade Proms & Glamorama Tween Diva-ization?

April 3, 2009 by Amy Jussel 3 Comments

April 3, 2009 “Myths & Realities of Eighth Grade Graduation/Dance: Students may wear something nicer than normal school clothes. However, we strongly discourage formal dresses and … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: 8th grade proms, affluenza, cap and gown, CCFC, commercialization, commodification, Consuming kids, consumption, divas, education reform, formalwear, Generation Diva, graduation, inverse power of praise, KGOY, limos, mortar board, Newsweek, NPD Group, Po Bronson, Pop-Culture, public schools, tweens

Shaping Youth Co-Sponsors “Consuming Kids” Movie Premiere!

April 3, 2009 by Amy Jussel 7 Comments

April 2, 2009 Academic rockstars are descending upon U.C. Berkeley April 24th, as CCFC leaders speak in person on the commercialization of childhood and the impact on our culture!Shaping Youth is … [Read more...]

Filed Under: Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth Tagged With: ad-creep, affluenza, Allen-Kanner, Amy-Jussel, Appetite for Profit, Bay Area Parent, branding, Campaign for a Commercial Free Childhood, CCFC, Childhood Matters, commercialism, commercialization, Consuming kids, corporatized-child, digital marketing, divas, Ecopsychology, education, Generation-Digital, Going on 13, KGOY, Kids, marketing to kids, media influence, Media management, media-literacy, Michele Simon, movie premiere, Nature-Deficit-Disorder, nutrition, parenting, play, positive media, Sexualization, Susan Linn, tweens, Virtual-Worlds, what sells, youth

Teens in Tech Conference: Startups, Students & Hotshots

February 4, 2009 by Amy Jussel 5 Comments

Feb. 4, 2009 Sick of Sunday's Superbowl banter and hackneyed sports phrases yet? One more quick one: 16-year old Daniel Brusilovsky didn’t fumble at the Teens in Tech Conference the day prior. Almost … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: A listers, Amy-Jussel, Dangerously Irrelevant, Daniel Brusilovsky, Daniel Pink, Danny Trinh, Did you know? video, digerati, Don Dodge, drama 2.0, Edelman, fisch bowl, incivility, INJO, internshipIN, Jessica Mah, Karl Fisch, KGOY, Leaderboard, Obama toolkit, old at 25, purpose of school, Robert Scoble, Scott McLeod, Seth Godin, Shift Happens, Silicon Valley startups, Social Media Pulpit, social-media, sock puppet, startups, tech, Techcrunch, TechMeme, teens, Teens in Tech conference, TeensinTech, teentrepreneur, TIT, Trinh Sadie, trolls, VC youth, wantrepreneur

What Sells: Infants As Fashion Statements and Joke Props?

September 18, 2008 by Amy Jussel 18 Comments

Nope, not a Halloween costume...Just "Heelarious" consumption for the Carrie Bradshaw wannabes. Gosh, THIS is what merits a booking on The Today Show? Twice? (video of other 'outrageous offerings' … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Vapid Values Tagged With: APA, APA sexualization study, baby booties, Baby high heels, beyonce, booty call, CCFC, celebrity, crib shoes, dereon diva, Early-Sexualization, fashion pumps for babies, fashionista, Heelarious, infant wear, KGOY, novelty gifts, objectification, outrageous baby products, Packaging-Girlhood, Pink Think, Pop-Culture, prostitot, sesame streetwalker, So Sexy So Soon, stiletto crib booties

Amy Jussel Follow

Founder, https://t.co/pXG3JwXd6b Passionista, media/marketing analyst, youth advocate, former ad agency pro, author of media literacy kidlit series https://t.co/6RdcLWjQlL

Retweet on Twitter Amy Jussel Retweeted

Avatar Media Literacy Now @medialitnow ·

12 Sep

How Can We Help Students Evaluate Scientific Information? Media Literacy Education! We recently convened #STEM & #MediaLiteracy educators to discuss the skills students need to learn to better evaluate scientific information & resist misinformation. ➡️

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Avatar Amy Jussel @shapingyouth ·

12 Sep

Enjoying @iftf webinar happening now on #AI which is maxed out on attendees/Zoom, but viewable here: Complements the book I just finished, The Coming Wave which I HIGHLY recommend w/a macro lens on societal implications: https://www.the-coming-wave.com/ #IFTF

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Retweet on Twitter Amy Jussel Retweeted

Avatar Internet Ethics @iethics ·

6 Sep

"When #car companies aren’t busy sharing or selling your #data, they’re often not protecting it as well as they should. We couldn’t confirm if any of the car brands we researched meet our Minimum #Security Standards. That’s really bad and not normal" #tech

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Avatar Amy Jussel @shapingyouth ·

7 Sep

Happening NOW...Great experts adding their perspectives via @FOSI on Zoom webinar right now: #tech4good #edu #storytelling #parenting

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