Back to School With A Healthy, Green Spin On The Freshman 15

Aug. 19, 2013 Turning negative media messages into positive, purposeful pursuits is what Shaping Youth is all about, so the newly launched "Freshman Green 15" project from Teens Turning Green.org fits smack dab into our sweet spot.I’ve long been a fan of their smart marketing, and have attended their Green University to see the winners from their annual Project Green Challenge … [Read more...]

Back to School: Are Teens REALLY Going Green?

August 20, 2009 Leave it to a teen to tap into the core eco-issue behind why there’s tons of talk about green teens but not enough ‘walking the walk’ toward sustainable lifestyle shifting ‘en masse.’ In 2007, when JupiterResearch cited 38% of teens caring about the environment and 15% being ‘hardcore green’ opinion leaders and digizens in a report, “Green Teens: Reaching a … [Read more...]

March Into Sustainability: Project Green Prom Video Contest!

Mar. 1, 2009 How would you ‘green’ your high school prom? The entire month of March you can film short 2-3 minute Project Green Prom video clips and upload them to YouTube here in show-n-tell style to inspire teens across the country to think about greener alternatives and compete for some AMAZING grand prizes, like a trip to the Big (green?) Apple! I was so excited by … [Read more...]