May 1, 2009 Much like the scene in the new Disneynature Earth documentary where the lions and the elephants are drinking from the same watering hole, Shaping Youth has been invited to share space among the über-marketers at the YPulse Mashup June 1 and 2 as well as the Tweens Online (Un)Conference taking place the day prior. Attending as ‘press’ sends a positive sign that … [Read more...]
Shaping Youth At Ypulse 2009: Send In Your Priorities
Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Product Placement, Shaping Youth, Viral & Buzz Media Tagged With: 2009 Youth Marketing Mashup, American-Teen, Anastasia-Goodstein, branding, CCFC, Connect Safely, Consuming kids, D.A.R.E., Daughters.com, digital-natives, Disneynature Earth, Dizzywood, e-havior, e-learning, Elf-Island, ethical marketing, Global Kids, HopeLab, internet-safety, IRB, Isis-Inc, Izzy-Neis, Kids Online, Mashup, Nancy-Gruver, NetFamily-News, New-Moon-Girl-Media, online communities, Packaging-Girlhood, Privo, ReMission, SexTech, social-media, teens, teens in tech, totally wired, tweens, Twitter, Unconference, Virtual-Worlds, youth, YPulse, zest books
Unilever Disrobed: Interview With Dove/Axe Mashup Artist
Update: 7-7-10 Added mashup video at the end Media transparency is more than a buzz word these days, as consumers connect the dots of who’s behind what, where money’s funneling from, and how we’re all being yanked around. Industry mavericks are giving consumers a bit of a nudge to see that elephant in the living room, but it’s NOT just me...Honest. Meet indie filmmaker … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: advertising ethics, Amy-Jussel, APA sexualization study, Axe, boy toys, campaign for real beauty, CFRB, children, corporate social responsibility, CSR, Dove, Kids, Mashup, Online Film Shorts, onslaught, parent companies, parenting, preteen-health, PSFK, Rye Clifton, self-esteem, Sexualization, So Sexy So Soon, SPARK, sparksummit, transparency, Unilever, youtube virals, YPulse-National-Mashup