SPARK

Julia Bluhm’s Plea To Curb PhotoShop Sparks Change at Seventeen Mag

July 8, 2012 by Amy Jussel 5 Comments

July 8, 2012 No secret the 'world according to teen magazines' is abysmal for girls, and we've seen mega-stats, studies and fact sheets about the impact on tweens and teens, (KFF pdf here) but as the … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: adolescent body image, Ann Shoket, beauty myth, body ideals, Body Peace Treaty, Change.org, do no harm, Early-Sexualization, girls self esteem, girls-self-worth, Julia Bluhm, Keep It Real, media impact on girls, Media-Kids, media-literacy, mental health, Miss Representation, National Eating Disorder Awareness, NEDA, Photoshop models, photoshopping body image, preteen-health, preteen-self-esteem, Seventeen Magazine, socioemotional health, SPARK, spark change, Take Back Beauty, teen depression, teen magazines, Teen Vogue petition, teens-media, thinspiration, visual literacy

Mattel’s Manipulative Monster High Marketing Machine: Unkind.

June 15, 2012 by Amy Jussel

June 15, 2012 Last year when I wrote about Mattel’s vampy campy Monster High dolls I purposely didn’t even name their brand, hoping it would quietly fizzle and bury itself in the outcry of parents … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: anti-bullying, Bailey Shoemaker Richards, big media, brandwashed, brandwashing, Bratitude, Brattitude, Bratz, bullying, business ethics, Buyology, CCFC, childrens rights, Clawdeen, corporate accountability, corporate responsibility, crap detection 101, critical thinking, damaging toys, Daughters, Does Monster High Teach kindness?, Dr Jennifer Shewmaker, Emily-Anne Rigal, girls-self-worth, Goodwashing, halo effect, Hasbro, in-school marketing, kids media influence, Kind Campaign, Mattel, mean ghoul, mean girls, media mindfulness, media-literacy, Miss Representation, Monster High Dolls, Monster High's New Low, neuroscience of shopping, objectification, parenting girls, Peggy Orenstein, PigtailPals, preteen-health, preteen-self-esteem, Pro-social product placement, product propaganda, Pussycat Dolls, Sexed Up Toys, Sexualization, sexualized childhood, So Sexy So Soon, SPARK, spark change, spot the spin, targeting tweens, toxic cues to kids, tweens, unhealthy products, WalMart, worst toys

Boys, Body Image and Sexualization: An Equal Opportunity Destroyer

June 5, 2012 by Amy Jussel 9 Comments

Aug. 8, 2016 Update More new research shows marketing is responsible for creating body image issues with boys, which I've written about here, and certainly here devoted to the impact of 'bigorexia' on … [Read more...]

Filed Under: Advertising, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: Achilles Effect, Bailey Shoemaker Richards, Bigorexia, body dissatisfaction, boys and body image, boys steroid use, Buffed-Boys, Credos Think Tank, D'Angelo objectification, male eating disorders, manorexic, Media Smarts, Mens Health, Muscle dysmorphia, NEDA, obsessive workouts, Packaging-Boyhood, Proud2BMe.org, pursuit of perfection, race and class stereotypes, Sexualization, SPARK, spark a movement, SPARK! summit, summer abs, swimsuit ready, Taylor Lautner abs, teen boys, Twilight, what happens when men get treated like women

Miss Representation Sparks Change As a Film, As a Movement

February 4, 2012 by Amy Jussel 4 Comments

Ready for Feb 3, 2013? Miss Rep will be at it again. Here is the new list of 2013 Twitter handles for advertisers, just use the #NotBuyingIt hashtag on Twitter to make a social media statement … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: APA, APA task force sexualization girls, Aspiration gap, Christiane Amanpour, dads and daughters, Danica Patrick, depiction of females in media, Fantasy Football, females, football violence, Geena Davis Institute, gender equity, Gender Portrayal, girl-empowerment, girls-self-worth, hypersexual, Jackson Katz, Jennifer Siebel Newsom, Joe Kelly, Karen Dahl, Lego Friends, Media Education, media mindfulness, media visibility, Media-Influence-Kids, media-literacy, misrepresentation, Miss Representation, not buying it, objectification, Paley Center, Pan Am TV show, Reality Bites Back, role models kids, School Library Journal, sex objects, sexism, Sexualization, So Sexy So Soon, SPARK, spark change, SPARK! summit, Super Bowl, Super Bowl as Learning Opportunity, Superbowl 2012, Superbowl Sunday, toxic cues to kids, women's media center, You can't be what you can't see

Storytelling Via Stickers: Girl-Caught Aims To Dial Down Disrespect

September 22, 2011 by Amy Jussel 8 Comments

Sept. 22, 2011, Celebrating "Day of the Girl" Brands and broadcasters are always talking about “authentic engagement” and they’re about to get some. It all starts today, with New Moon Girls’ … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: About-Face, acid on innocence, Actionists, Amy-Jussel, APA sexualization study, corporate pedophilia, corporate responsibility, CSR, Day of the Girl, ethics, girl caught, girlcott, Girls Day, HGHW, media-literacy, Mind on the media, Nancy-Gruver, New Moon Girls, objectification, Packaging-Girlhood, parenting, PigTail Pals, Pornification, Powered By Girl, RESPECT, School Girls Unite, selling out kids, Sept 22, sexist media, sexploitation, Sexualization, So Sexy So Soon, SPARK, spark change, Stickers

Dear Media: Please Change Your Channel of Influence

September 12, 2011 by Amy Jussel 27 Comments

Sept 12, 2011 After the ludicrous JCPenney toxic tee-shirt with a wink and nod to academic underachievement "I'm Too Pretty For Math, So My Brother Has To Do It For Me" and the fabulous rapid-reply … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: acid on innocence, Actionists, Allergic to algebra, Amy-Jussel, anti-academic, APA sexualization study, Baiting Outrage, CCFC, change the channel, corporate responsibility, CSR, Empowering girls, ethics, focus on positive, Forever 21 tee, Gender Portrayal, girl caught, girlcott, Girls Day, I'm too pretty for math, JCPenney tee, media mindfulness, media-literacy, Nancy-Gruver, New Moon Girls, objectification, Packaging-Girlhood, parenting, PigTail Pals, positive media influence, positive tees, Redefine Girly, RESPECT, selling out kids, Sept 22, sexist messaging, Sexualization, So Sexy So Soon, SPARK, spark change, STEM, STEM programs for girls, tee party, TrueChild.org research, underachievement, underachievement girls

Girl Caught: New Moon Girls Slams Sexualization of Kids

July 7, 2011 by Amy Jussel 14 Comments

July 7, 2011 Good news! New Moon Girls has created a prototype ‘virtual girl caught sticker’ you can slap on some of the repeat brand offenders commodifying kids to call ‘em out social media style…In … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 2011, acid on innocence, Actionists, Age-of-Conversation, Amy-Jussel, APA sexualization study, Beth Kanter social media, CCFC, corporate pedophilia, corporate responsibility, CSR, ethics, girl caught, girlcott, Girls Day, media-literacy, Nancy-Gruver, New Moon Girls, objectification, Packaging-Girlhood, parenting, PigTail Pals, Pornification, RESPECT, Scholastic4Sale, selling out kids, Sept 22, sexploitation, Sexualization, So Sexy So Soon, SPARK, spark change

Vamp Tramp Toys: A Monster Problem

March 16, 2011 by Amy Jussel 18 Comments

Mar. 16, 2011 Show and tell time on this Wordless Wednesday. Not going to give them the pleasure of naming names here to add to their search engine buzz, since research has shown that one of … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: Amy-Jussel, Bratitude, Brattitude, Bratz, CCFC, childrens rights, Clawdeen, Daughters, Girls are not for sale, girls-self-worth, Hasbro, hottie factor, kids media influence, Mattel, media-literacy, Monster High Dolls, objectification, parenting girls, preteen-health, Pussycat Dolls, Raising Girls Amidst Meat Marketing, Sesame Streetwalkers, Sexed Up Toys, Sexualization, sexualized childhood, So Sexy So Soon, SPARK, spark change, toxic cues to kids, tweens, Vogue Cadeaux

Wordless Wednesday: Not. Gleeful. Spark Change!

October 20, 2010 by Amy Jussel 15 Comments

October 20, 2010 Wordless Wednesday photocap: "Why we need to SPARK change: Teens' media messaging" Register now for SPARKSummit to ignite a movement challenging sexualization. Girls' have a right … [Read more...]

Filed Under: Advertising, Damaging Drek, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: Gender, Glee, I'm not a prude but, Internet sexuality information services, media reform, media-literacy, objectification, parenting, Pornification, self-worth, sexuality vs sexualization, Sexualization, SPARK, spark change, SPARK! summit, teens, women's media center

Tips From the Trenches: Re-Imagining Youth Activism, SPARK Change!

October 18, 2010 by Amy Jussel 6 Comments

October 18, 2010 Ancient Chinese proverb: “The best soldiers are not warlike.” Welcome to youth activism 21st century style. (pithy "model waiver" for American Apparel street theater protest at … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: About-Face, Actionists, American Apparel, APA, APA task force sexualization girls, assvertising, beauty myth, bottom feeders, bully pulpit, confidence is beauty, corporate accountability, CSR, CUNY, Curse of the Good Girl, Dov Charney, dressing room renegades, engaging youth, ethics, flash mobs, Geena Davis Institute, Geena-Davis, girlcott, guerrilla tactics, HGHW, Hunter College, intervene on Halloween, lyn mikel, Melissa Campbell, objectification, Oct 22 2010, October 22, Oprah, Packaging-Girlhood, re-imagining activism, Scarleteen, self-worth, sexist, sexist slop, sexual harassment, sexuality vs sexualization, Sexualization, SPARK, Spark Summit Blog Tour, SPARK! summit, speak loudly, street theater, thongs are not undies, Tips from the trenches, We're fed up with American Apparel, whacked in the assets, youth activism

New Spark Summit Social Media Widget! Share It!

October 17, 2010 by Amy Jussel Leave a Comment

… [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Viral & Buzz Media Tagged With: 2010, CUNY, Geena Davis Institute, Geena-Davis, HGHW, Hunter College, lyn mikel, October 22, Packaging-Girlhood, Sexualization, SPARK, Spark widget, SPARK! summit

SPARK Ignites A Firestorm of Powerhouses: Geena Davis, & More

October 16, 2010 by Amy Jussel 6 Comments

October 16, 2010 The countdown to the SPARK Summit (Sexualization Protest: Action. Resistance. Knowledge) is in its final week, culminating in the NYC Summit Friday Oct 22, 2010 and the hits just keep … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 10-22-10, activists, Amy-Jussel, APA, assertive girls, Challenging sexualization, confident girls, CUNY, Daughters, females, Geena-Davis, girl culture, girl-empowerment, girls, Girls and Women, Girls for a Change, girls health, Girls helping girls, girls inc., Girls Leadership Institute, GLI, Hardy Girls Healthy Women, HGHW, Hunter College, Kids, lyn mikel, Lyn Mikel-Brown, Ms Magazine, Packaging-Girlhood, parenting, PBG, Powered By Girl, preteen, puberty, real girls, self-esteem, self-worth, sexploitation, Sexualization, So Sexy So Soon, socioemotional health, SPARK, SPARK! summit, sparksummit, true child, Women and Media project, women's media center

Teen Girls: Ready For A Rebel Yell? SPARK Change Now!

September 7, 2010 by Amy Jussel 12 Comments

Sept. 7, 2010 Girls, are you tired of being wrapped up, marketed and sold like a slab of meat? Having the media tell the world what your priorities are? Sick of slimy innuendos aimed at toddlers, … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 10-22-10, Actionists, Amy-Jussel, APA, assertive girls, authenticity, Be You!, Be You! The Real Girl Tour, be yourself, Body Blitz Media Shaping Youth, Challenging sexualization, confident girls, CUNY, Daughters, females, girl culture, girl-empowerment, girls, Girls and Women, Girls for a Change, girls health, Girls helping girls, girls inc., Girls Leadership Institute, GLI, Hardy Girls Healthy Women, HGHW, Hunter College, Jess Weiner, Kids, Lyn Mikel-Brown, Packaging-Girlhood, parenting, PBG, Powered By Girl, preteen, puberty, real girls, self-esteem, self-worth, Sexualization, Smart Girls Rock, So Sexy So Soon, social schoolyard, socioemotional health, SPARK, SPARK! summit, supergirls, Teens Turning Green, true child, tweens, Women and Media project, women's media center

Steamed About Sexualization? Healthy Media for Youth Act Now!

July 14, 2010 by Amy Jussel 22 Comments

July 12-16, 2010: Healthy Media for Youth week! Fed up with “boy chasin’ bed swappin’ lip-lickin’ hottie-hoochie booty-bouncin’ appearance-is-everything” cues comin’ at your girls? Yah, so are … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: Actionist Network, Actionists, adolescent body image, Adonis-Complex, APA, APA task force sexualization girls, beauty myth, body-positive, buffed boy, CDC, Confidence Community, congressional hearings, Congresswoman Tammy Baldwin, depiction of females in media, dieting children, diversity, Dove, Dove Self Esteem Fund, eating-disorders, EDC, education, fashion-beauty-industry-expectations, FCC, female characters, FTC, Geena-Davis, gender equity, Girl Scout Research Institute, girl scouts, girls-self-worth, GSA, H.R. 4925, Healthy Media Youth Act, hot chicks eating burgers, hottie, HR 4925, hyper-sexualizing, Jean Kilbourne, Jessica Lawrence, Killing Us Softly 4, legislation, Male-Body-Image, media influence, Media messages, Media-as-super-peer, Media-Education-Foundation, media-literacy, MEF, Melissa Wardy, obsession with weight, Oct 22, Packaging-Girlhood, preteen-health, Promoting Healthy Media Images, raising healthy kids in a sexualized media world, role models kids, sexuality, Sexualization, sexualization girls, sixpack abs, So Sexy So Soon, SPARK, sparksummit, thinspiration, unhealthy relationships, weight loss, women and girls, women and girls in the media, Youth-advocacy

Help SPARK a Name for the Sexualization Summit To Ignite Change!

June 21, 2010 by Amy Jussel 7 Comments

June 21, 2010 As the summer solstice kicks off, the energy is heating up over the buzz about the SPARK! summit challenging the sexualization of girls and women in media, and advocates are already been … [Read more...]

Filed Under: Advertising, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 10-22-10, About-Face, Actionist Network, All Things Girl, APA, ASAP Initiative, BabyGaga, Body Blitz, body shame, CUNY, Geena-Davis, Gender, Girl Effect, girl scouts, girls, Girls and Women, girls health, girls inc., girls leadership, Going on 13, HGHW, Hunter College, influence on kids, Jess Weiner, LadyGaGa, media-literacy, misogyny, Ms Foundation, Networked Nonprofit, New-Moon-Girl-Media, objectification, Packaging-Girlhood, Pop-Culture, Powered by Girls, Rachel Simmons, Sexualization, SPARK, SPARK! summit, Target, teen voices, teens, true child, vote, women's media center

Unilever Disrobed: Interview With Dove/Axe Mashup Artist

November 13, 2007 by Amy Jussel 29 Comments

Update: 7-7-10 Added mashup video at the end Media transparency is more than a buzz word these days, as consumers connect the dots of who’s behind what, where money’s funneling from, and how we’re all … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: advertising ethics, Amy-Jussel, APA sexualization study, Axe, boy toys, campaign for real beauty, CFRB, children, corporate social responsibility, CSR, Dove, Kids, Mashup, Online Film Shorts, onslaught, parent companies, parenting, preteen-health, PSFK, Rye Clifton, self-esteem, Sexualization, So Sexy So Soon, SPARK, sparksummit, transparency, Unilever, youtube virals, YPulse-National-Mashup

Amy Jussel Follow

Founder, https://t.co/pXG3JwXd6b Passionista, media/marketing analyst, youth advocate, former ad agency pro, author of media literacy kidlit series https://t.co/6RdcLWjQlL

Avatar Amy Jussel @shapingyouth ·

26 Sep

Started FREE @knightfdn AP course "How to Use ChatGPT & other Generative #AI Tools in Newsrooms" to debrief myself in time for media literacy week on the pros/cons of low/high risk automation practices & protocols #MediaLitWk #medialiteracy #NewsLiteracy

Reply on Twitter 1706498399477071912 Retweet on Twitter 1706498399477071912 Like on Twitter 1706498399477071912 Twitter 1706498399477071912

Retweet on Twitter Amy Jussel Retweeted

Avatar Media Literacy Now @medialitnow ·

12 Sep

How Can We Help Students Evaluate Scientific Information? Media Literacy Education! We recently convened #STEM & #MediaLiteracy educators to discuss the skills students need to learn to better evaluate scientific information & resist misinformation. ➡️

Reply on Twitter 1701572965156966620 Retweet on Twitter 1701572965156966620 4 Like on Twitter 1701572965156966620 5 Twitter 1701572965156966620

Avatar Amy Jussel @shapingyouth ·

12 Sep

Enjoying @iftf webinar happening now on #AI which is maxed out on attendees/Zoom, but viewable here: Complements the book I just finished, The Coming Wave which I HIGHLY recommend w/a macro lens on societal implications: https://www.the-coming-wave.com/ #IFTF

Reply on Twitter 1701624306709786831 Retweet on Twitter 1701624306709786831 Like on Twitter 1701624306709786831 2 Twitter 1701624306709786831

Retweet on Twitter Amy Jussel Retweeted

Avatar Internet Ethics @iethics ·

6 Sep

"When #car companies aren’t busy sharing or selling your #data, they’re often not protecting it as well as they should. We couldn’t confirm if any of the car brands we researched meet our Minimum #Security Standards. That’s really bad and not normal" #tech

Reply on Twitter 1699466113111974183 Retweet on Twitter 1699466113111974183 2 Like on Twitter 1699466113111974183 2 Twitter 1699466113111974183

Load More