“Sometimes all it takes is a stroke of a pen. A beautiful film by Alonso Alvarez Barreda.” This was the caption for the amazing video I received via Facebook from my NextNow collaboratory friend and founder Bill Daul...And in my overloaded chaos I might have missed it if he hadn’t added, “worth 5 minutes of your time, I promise. Trust … [Read more...]
The Power of a Pen, The Story of A Sign
Filed Under: Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: 2008 Cannes Online Competition, Age-of-Conversation, Alonso Alvarez Barreda, Amy-Jussel, arts and sciences, Bill Daul, changebloggers, Historia de un Letrero, humanity, NextNow Collaboratory, one voice matters, Online Film Shorts, positive media influence, Power of a Pen, power of media for positive change, social change, social-media, Story of a Sign, words count
Unilever Disrobed: Interview With Dove/Axe Mashup Artist
Update: 7-7-10 Added mashup video at the end Media transparency is more than a buzz word these days, as consumers connect the dots of who’s behind what, where money’s funneling from, and how we’re all being yanked around. Industry mavericks are giving consumers a bit of a nudge to see that elephant in the living room, but it’s NOT just me...Honest. Meet indie filmmaker … [Read more...]
Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: advertising ethics, Amy-Jussel, APA sexualization study, Axe, boy toys, campaign for real beauty, CFRB, children, corporate social responsibility, CSR, Dove, Kids, Mashup, Online Film Shorts, onslaught, parent companies, parenting, preteen-health, PSFK, Rye Clifton, self-esteem, Sexualization, So Sexy So Soon, SPARK, sparksummit, transparency, Unilever, youtube virals, YPulse-National-Mashup