HopeLab Launches “Sticky Notes” Blog To Make Their Thinking Visible

May 31, 2009 I know our friends at HopeLab have been active on Twitter and their own Facebook group and use SlideShare and all that, but as I’ve said many a time, microblogging and 140 character sound bites don’t quite get into the ‘deep dive’ I’m seeking when it comes to solutions-based thinking. Richard Tate has just announced HopeLab’s new “Sticky Notes” blog which will … [Read more...]

Ypulse Offers Stimulus Package for Youth Marketing Mashup: 30% Off!

May 13, 2009 Even big league marketers seem to be falling on tough times, as I just noticed Anastasia Goodstein has posted a “30% off” deal for the final weeks of registration for the 2009 Ypulse Youth Marketing Mashup June 1-2 in San Francisco. It reminds me of my days at the ad agency working on high end cruise line accounts that didn’t want to devalue the brand with … [Read more...]

Shaping Youth At Ypulse 2009: Send In Your Priorities

May 1, 2009 Much like the scene in the new Disneynature Earth documentary where the lions and the elephants are drinking from the same watering hole, Shaping Youth has been invited to share space among the über-marketers at the YPulse Mashup June 1 and 2 as well as the Tweens Online (Un)Conference taking place the day prior. Attending as ‘press’ sends a positive sign that … [Read more...]

Top 20 Youth Marketing Bloggers: Shaping Youth Is One of ‘Em!

Just when you thought I’d stay on topic and wrap up our ‘All Things Girl’ week I’m zinging one more post in a different direction (humor me, it’s the holidays, time to give and forgive!) MobileYouth.org has been delving into youth culture long before it became a buzz word, from neuropsychology and social media trendtracking, to behavior and … [Read more...]

What’s On Tweens’ Minds? Meet Denise Restauri of AllyKatzz

I figure the Obama girls are going to be a huge focal point in the months ahead (gawd help those darlings) and self-ascribed tween “experts” will be crawling out of the media morass elbowing each other for air time and talk show gigs, so why not check in on the conversations transpiring on tween-talk hubs themselves? Since my tween has just turned teen, and … [Read more...]