Update Dec. 12, 2014 With the (ugh, annual) Victoria's Secret Fashion show strutting the 'Angels' around in their skivvies again this week, and Taylor Swift and her bestie Karlie Kloss center stage on the runway this season as Taylor moves toward age 25 and new sights and sounds, one has to reflect upon the ongoing barrage of pop culture messages sent to young girls, as our … [Read more...]
Let’s hope this becomes like one of those airfare wars with a ‘me-too’ scramble from other beverage giants to follow suit and snag some of the parental PR and ‘corporate citizen’ kudos... In the season of Thanksgiving, you might want to send a tip of the hat to Rockstar21 for “doing the right thing” and leading the pack by pulling … [Read more...]
Update: 7-7-10 Added mashup video at the end Media transparency is more than a buzz word these days, as consumers connect the dots of who’s behind what, where money’s funneling from, and how we’re all being yanked around. Industry mavericks are giving consumers a bit of a nudge to see that elephant in the living room, but it’s NOT just me...Honest. Meet indie filmmaker … [Read more...]
"A people who mean to be their own governors must arm themselves with the power that knowledge gives." --- President James Madison Love it. Says a lot to me, for despite all the techno-hype on e-gizmos, when it really comes down to it, intelligent voters need more than Vote-A-Matic, the latest MOPocket mobile voter text, a trendy Twitter application or blips of video clips … [Read more...]
The WSJ and CNN report that IBM is launching a new wellness program in '08 to combat childhood obesity among employees' children. They'll pay $150 to employees who sign up a child and complete a 3 month online program using interactive web-based tools feeding core messages about diet, nutrition, and exercise training. In the ‘different strokes’ category, … [Read more...]
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