Growing up too soon

Rachel Simmons Tonight at GunnHS, Palo Alto!

September 24, 2009 by Amy Jussel 2 Comments

Sept. 24, 2009 S.F. Bay Area readers, reminder Rachel Simmons is speaking TONIGHT for free at Palo Alto's Gunn High School (details here) about her new book The Curse of the Good Girl (living proof of same right here with yours truly, heh) I interviewed Rachel Simmons about what all has transpired in media and marketing since her decade of research on relational … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: Amy-Jussel, be heard, bullying, Curse of the Good Girl, emotional intelligence, empowerment, girls, Girls for a Change, girls leadership, girls voices, girls-confidence, Gunn High School, ideals, Kids, New-Moon-Girl-Media, Odd Girl Out, overachievers, perfect, preteens, Queen bees, Rachel Simmons, relational aggression, RESPECT, Rosalind Wiseman, self-worth, Stepford wives, super girls, SuperGirl, youth, youth voices

FCC Chair Receives Our Coalition Letter on Product Placement

September 24, 2009 by Amy Jussel 2 Comments

Sept. 24, 2009 Shaping Youth is part of this coalition (15pp pdf here) joining over 50 signatories on "FCC Docket 08-90." As a nonpartisan, non-censorship, nonprofit recall I support two key coalitions impacting children, the other being eco-literacy, NCLI. You can get a glimpse of my reasoning here, but I'll focus fully on "'why this is important" deconstructing the … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Vapid Values Tagged With: ad regulations, ad-creep, American-Idol, big pharma, broadcasting, Buyology, CCFC, children, democracy, disclosure standards, DVR, embedded ads, ethics, fake news, FCC, FCC Coalition, FCC Docket 08-90, FCC-Product-Placement-Coalition, Integrated Marketing, intrusive ads, junk food ads, Kids, Martin Lindstrom, Media, Michael Rich, Nancy Marsden, NCLI, news team product placement, Nielsen reports, One Tree Hill, Product Placement, public health, regulatory measures, stealth ads, Tivo, TV Product Placement, Vapid Values, watchdogs

The Civility Solution

September 14, 2009 by Amy Jussel 8 Comments

Sept. 14, 2009 Rather than rehash the coarse conduct of music stars, athletes, and politicos reaching some new lows this past week, I’d like to point to The Civility Solution (Sept. '09) the sequel to one of my faves, called "Choosing Civility: 25 Rules of Considerate Conduct."Why? Because we've got major media moments ripe for peeling back a deeper conversation on how this is … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: anger, attitude, behaving badly, best video of the year, beyonce, BlackTennisPro, celebrity sports, Choosing Civility, coarse culture, conduct, Destiny's Child, Dr. Forni, etiquette, Facebook Could Cost you a job, incivility, Joe Wilson, Kanye West, Kids, Kim Clijsters, Lonely Girl 15, make amends, manners, MTV, NYT Media Decoder, Obama, P.M. Forni, penalty, Pop-Culture, race, race card, reputation, resilience, robbing spotlight, role models, Rude people, sensationalism, Serena Williams, sports, sportsmanship, stolen moments, superstar, Taylor Swift, tennis, Tennis Planet, The Civility Solution, U.S. Open, unfair, unruly, Viacom, VMA Awards, women, WTA, youth

Are We Making Matters Worse By All The Body Image Chatter?

September 3, 2009 by Amy Jussel 15 Comments

Sept. 3, 2009 Lots of chatter on Twitter about yesterday's Jezebel piece and the WSJ article about dieting 4th graders. It leads off, "In 1986, 80% of fourth-grade girls were dieting. Wall Street Journal reporter Jeffrey Zaslow interviewed 100 of them back then, and recently followed up with a few, asking if they think things are getting better for girls. The verdict: It's … [Read more...]

Filed Under: Advertising, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth Tagged With: Barbie doll, body image issues getting worse, childhood obesity, children, Claire-Mysko, Dianne Neumark-Sztainer, diet, dieting children, Dr.-Robyn-Silverman, eating-disorders, epidemiology, feel good, girls, healthy choices, I'm like so fat, idealized images, Jeffrey Zaslow, Jezebel, Kelly Clarkson, kids nutrition, media influence, media-literacy, parenting, photoshopping body image, preteen, psychology, puberty, self-esteem, Self-worth-kids, teens, thinspiration, Wall Street Journal, weight, weight obsession, worry

Shaping Youth is in the Philadelphia Inquirer Today

September 2, 2009 by Amy Jussel 6 Comments

Sept. 2, 2009 For a media shy writer wonk who likes to fly under the radar, you might say I’m a ‘glutton’ for punishment each time I agree to making a comment to the press. The Bebé Glotón toy story originated at Thingamababy about the Spanish breastfeeding doll with slurpy sounds and strap-on-bib; human not included. Since then, it's taken off into controversy land and … [Read more...]