Vapid Values – Page 10

When It’s Not Hip To Be Square: Sexist Spongebob & Burger Shots

April 17, 2009 by Amy Jussel 25 Comments

April 17, 2009 “Booty is booty?” I say give BK’s agency a boot in the backside out the door for this one… I've been trying NOT to cover this ad absurdity to avoid the media baiting and instead quietly took my views to Nickelodeon & Burger King via the CCFC sound off campaign here...but BK just keeps coming up with gaffe-a-minute badvertising, so I've gotta broil 'em a … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Nutrition & Wellness, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: AdFreak, apple fries, apple sticks, baby burgers, Baby Got Back, badvertising, binge drinking, BK, BK Positive Steps, booty, boycott, BrandFreak, Burger King, Burger Shots, cardiac, CCFC, Hip-Hop, hoochie mama, IOM, junk-food, Kids, Kids meals, media influence, mini burgers, negative, Nickelodeon, offensive, parental outcry, quad stacker, Quiznos toasty torpedo, sexist, Sexualization, Sir Mix-A-Lot, Spongebob, Spongebob Squarepants, squarebutts, subway, value meals

Influencers, Accountability and the Global Cost to Youth

March 24, 2009 by Amy Jussel 14 Comments

April 7, 2013 Update: This topic will be the opening plenary at the newly rebranded Yth.org public health conference today in S.F., livestreamed here: YthLive.org at 4pm Pacific time/1pm ET.I can't wait to hear this panel, as I've got questions out the wazoo in terms of opportunities for education, producers' ratings baiting w/scripts, social norming and accountability, and … [Read more...]

Filed Under: Branding & Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: Advocates-for-youth, Africa, AIDS, Anti-Condom, APA, Catholics, CDC, Condoms, dissolvable tobacco products, do no harm, Gurl.com, HIV, Holy See, influencers, Isis, marketing mindshare, media glamorization of sex, Pope, Pope Benedict XVI, preventive practices, safe sex, Secret Life of the American Teenager, sex sells, Sex-Tech, Sub-Sahara, SxTech, Tapestries-of-Hope, teen pregnancy, teen sex survey, teen sexual behavior, The Pontiff, TOH, Tyra Banks, Vatican, YRBS

Like Taking Candy From A Baby: Camel Trots Out Nicotine Tricks (Again)

March 16, 2009 by Amy Jussel 32 Comments

Mar. 16, 2009 Gotta put my cranky pants on again…. R.J.Reynolds is lighting the fuses of frustrated parents by offering Camel nicotine laced ‘orbs, strips, and sticks’ coming at kids in the mints and gum portion of the candy aisle right near the checkout. That’s right, dissolvable nicotine. Cigs are off limits, Joe Camel is kaput, so now we’ve got fresh breath-freshener … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth, Vapid Values Tagged With: ACS, addiction, Allison Ellis, American Cancer Society, Brad Reddersen, Breath strips, Camel No. 9, Camel Orbs, Camel Sticks, Chew, cigarettes, cigars, Dissolvable, FDA, fresh, Joe Camel, Kelly Mendoza, Lung Association, Marlboro, mellow, Melt-Aways, NAMLE, Nicotine, Pink Dreams, Rye Clifton, Smokeless Tobacco, Smoking, Snus, stats, Stuart Elliot, substance abuse, Targeting Kids, teens, Tobacco, Tobacco-Free Kids, underage, youth smoking

Dora The Explorer: Discover the World, Not the Mall

February 26, 2009 by Amy Jussel 24 Comments

Feb. 26, 2009 Oh fer cripes sakes. Say it ain’t so. Is Dora the Explorer getting a makeover and turning tween TOO?! Leave her alone! This "age-compression" bit is putting a new dent in my TMJ-clenched jaw as we once again see marketers "vy for the buy" with zero regard for the integrity of the message being delivered. Just LOOK at the cues being sent to ‘tween girls’ as … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: age compression, APA sexualization study, bilingual, Boots the monkey, cartoon characters, cartoons, Dora the Explorer, Early-Sexualization, Facelifts, female superheroes, Hardy Girls Healthy Women, Kids, Lyn Mikel-Brown, makeovers, Manga, Mattel, Packaging-Girlhood, Parent Dish, preschool, Sharon Lamb, Silk Spectre, Strawberry-Shortcake, tweens, Viacom, Watchmen

GASP: Thrillseeking Kids Haven’t Got The Faintest Clue

January 5, 2009 by Amy Jussel Leave a Comment

I had really, REALLY hoped to kick off the New Year with all my Positive Picks in media, like Reddit's Feed a Need.org, the new virtual world Elf Island.com, and even commercial eco-efforts like Nickelodeon's Big Green Help ...and I WILL...I promise. But, alas, over winter break I heard some new reports and new stats of media spreading this ludicrous Darwinian IQ test of the … [Read more...]