books – Page 2

Media Morsels for Lil’ Goblins: Next to New BOOks as Treats!

October 29, 2009 by Amy Jussel Leave a Comment

Oct. 29, 2009 Every year I try to come up with ‘green Halloween goodies’ or attempt to find ‘healthier’ ideas that are not a snore or a bore... just to balance out the gobs of candy kids receive and seed the concept that other treats can be even cooler than standard fare. The trick is to go for the wide smile alternative and the ‘value-add’ as they say in marketing, because … [Read more...]

Filed Under: Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: Alternatives to candy, books, candy, community building, costumes, Do Life Right, eco moms, gently used, Go away monster, going green, Green Halloween, Halloween, health, healthy, Kids, kidvid, library, literacy, media-literacy, neighborhood, new to you, next to new, parenting, Plato's Closet, precycled, Project Read, pumpkins, reading, recycle, regifted, Share Literacy, Sustainability, swap-n-shop, treats, trick-or-treating, tricks, turning people green

Teen Book Publishers Premiere Louder Than Words TV

August 10, 2009 by Amy Jussel 6 Comments

August 10, 2009 It doesn’t get more real than this. Louder Than Words teen series developer Deborah Reber hosts a live chat online all this week with the fresh voices and real issues of the teen authors themselves starting tonight on Louder Than Words TV. 8-9pm EST (5-6pm PST) Kyte.TV is an online and mobile video platform in beta right now, hosting live and 'on … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: addiction, age compression, ALA, at risk teens, authenticity, banned book week, books, compulsive behavior, cutting, Debbie Reber, Deborah Reber, depression, digital media, disorders, drama, Everything Sucks, fiction, FML, future of the book, go to the source, HCI Books, impulse control, In Her Shoes, KGOY, kid lit, Kyte, Kyte.tv, library, live TV, Louder Than Words, Marni, nonfiction, online, Pop-Culture, print, publishing, readergirlz, reading, reality, Smart Girls Know, social-media, Steve O'Keefe, teen authors, Teen memoirs, Teen Read Week, teen voices, teen writers, teens, trichotillomania, Truth, TV, uncensored, Video chat, Videocast, West Nile virus, YA lit, YALSA

A Salute to Seuss By Google: Read, Kids, Read

March 2, 2009 by Amy Jussel 5 Comments

Mar. 2, 2009 When I saw today’s splendid nonsensical-Seussical-Google-doodle (say that three times fast) altering their home page again, I smiled realizing this guessing game has become a bit of a sport with me. Could it be a contest promo for their Doodle4Google kids’ illustrations I wrote about here? (after all, registration is coming up on St. Patty’s Day and doodles need … [Read more...]

Filed Under: Branding & Consumerism, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 105th birthday Dr. Seuss, ALA, books, cartoon art, Cat in the Hat, Cat-A-Van, Doodle4Google, Dr. Seuss, Google, Green Eggs and Ham, home page art, Kids, library, NEA, Read Across America, reading, SLJ, Theodor Geisel

Teen Read Week: Will Smith’s “Running & Reading” Kid Vid Endures

October 12, 2008 by Amy Jussel 10 Comments

Sept. 8, 2016 Update For International Literacy Day, I'm reprising the award-winning Will Smith "Running and Reading: Key to Life" video as it still holds up even a decade later... Presented at the Kids' Choice awards back in 2005, Will Smith used his clout and credibility to rock the stage with literacy and life tips that exemplify how high profile influencers can use their … [Read more...]

Filed Under: Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: ALA, books, books teen angst, books that bite, hard work, International Literacy Day, key to life, kid lit, Kids, Kids Choice Awards, life lessons, life skills, MySpace Readergirlz, Night Bites, persisitence, pleasure reading, read for the fun of it, readergirlz, reading, reading for pleasure, RGZ, Teen Read Week, teens, tenacity, Will Smith, Will Smith KCA 2005, Will Smith running and reading, YA lit, YALSA, youth