climate change – Page 2

Flash Animation & Viral KidVid? Give Pause

November 3, 2009 by Amy Jussel 1 Comment

Nov. 3, 2009 Here's a marketing campaign kids LOVE (me too!) No secret I’m a huge Fido fan…Flash animation? Not so much. It often freezes my Firefox and fouls up the works more often than not on a business site but here in this 'oldie but goodie' ('06-'07ish?) this viral video making the rounds again proves to be pure gold. Give that ad agency a biscuit for its viral … [Read more...]

Filed Under: Advertising, Branding & Consumerism, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Viral & Buzz Media Tagged With: ACE, Acespace.org, activism, Alliance for Climate Education, Alliance for Climate Protection, climate change, customizable, declare your independence, Digital, Digizens, Dog Tricks, dogs, eco, Energy, Environment, Flash activism, flash animation, Forward to a friend, fossil fuels, Free Range Studios, Global Warming, go green, green, Green-Teens, Heartgard, Hip-Hop, hiphop, insert name, Jib Jab, JibJab, Kids, Meatrix, Mouth Revolution, NetGen, personalized videos, sendables, Store Wars, Students, Sustainability, teens, UGC, Videolicious, Viral Videos, youth

Why 350.org? Fun Edu/Eco Activism Today For Int’l Climate Chg!

October 24, 2009 by Amy Jussel 11 Comments

Oct. 24, 2009 Kids love "dress up" and DOING things, so today’s the day to blend the two into global fun to seed ‘one world’ thinking with 350.0rg early on, joining 181 countries for the most widespread day of environmental action in history! (CNN World coverage) Find a local event near you (ck out the global 350 map!) or create one yourself by snapping some 350 group … [Read more...]

Filed Under: Branding & Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Viral & Buzz Media Tagged With: 350, 350.org, Action, Amy-Jussel, Bridge School Benefit, carbon emissions, carbon offsets, children, clean coal, climate change, CO2, coal, consumption, deforestation, EARTH, eco, eco activism, eco literacy, ecology, Environment, Forest Ethics, Global Warming, Global-Good, green, green teen, IFF, Inconvenient Truth, International Day of Climate Change, Kids, LiveEarth, marketing hope, Music, nature, One world, outdoors, PBI, planet, polar bears, reach and teach, stewardship, Sustainability, sustainable students, web of life, youth

Blog Action Day: Inspiring Kids As Stewards of the Planet

October 15, 2009 by Amy Jussel 24 Comments

Oct. 15, 2009 Today is 'Blog Action Day' powered by Change.org, when over 12,000+ global writers turn their sites on one topic to reach millions of eyeballs one day to appeal to their own readership. This year the subject is 'climate change' and while I've written extensively about eco-kids, green gaming, and grassroots orgs like Cool the Earth tackling the issue, I needed … [Read more...]

Filed Under: Advertising, EcoKids-Environment, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth, Viral & Buzz Media Tagged With: 2009, 350.org, BioDaversity Code, Blog action day, carbon offsets, cartoon virals, children, clean coal, climate change, Climate Change Chocolate, coastal stewards, Cool the earth, Disney Nature, DOOF, EARTH, EarthSeeds, eco, Elf-Island, Environment, Free Range Studios, global action, Global Warming, green, Green-Teens, Inconvenient Truth, Jane Goodall, JGI, Kids, locavore, marketing hope, PBI, Planet Earth, polar bears, Polar Tweets, Roots & Shoots, stewardship, Sustainability, sustainable students, take action, TerraPass, Virtual-Worlds, youth

Back to School Supplies: Which Retailers Make the Green Grade?

September 6, 2009 by Amy Jussel 5 Comments

Sept. 6, 2009 You’ve all seen that Staples ad with the prancing papa gleefully sending his offspring back to school, right? Well, now it’s time to see if Staples is one of the big box retailers that ‘made the grade’ in Forest Ethics’ annual 2009 green grades report card, evaluating the multi-billion dollar office supply sector. Not everyone has a ‘mobile app’ to make … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, EcoKids-Environment, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: "most wonderful time of the year", 2009, Amazon, Boreal, caribou habitat, climate change, corporate responsibility, CSR, Eco labeling, eco-certifications, eco-practices, Environment, ethics, EWG, Fedex Office, fiber, Forest Ethics, forest management, Forest Stewardship Council, FSC, green, Green Grades Report Card, greenwashing, logging, Office Depot, OfficeMax, paper, paper goods, paper practices, pocket guide, post-consumer recycled paper, recycling, reduction, retail, safe cosmetics, school supplies, seafood watch, SFI, Staples, Sustainable Forestry Initiative, sustainable forests, Target, Teens Turning Green

Do Those ‘Take Action’ Causes and AutoFill Forms Really Work?

August 25, 2009 by Amy Jussel 5 Comments

August 25, 2009 Ever wonder if those urgent ‘act now' e-mails from your favorite causes work? Last week I received an NCLI eco-literacy action alert, as Shaping Youth is a member of the consortium supporting the Pre-K through 12 No Child Left INSIDE Act which gets kids outdoors and hands-on in nature as the ultimate math and science ‘STEM’ program as part of school … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Shaping Youth, Viral & Buzz Media Tagged With: 350.org, Action, action alerts, advocacy, Age-of-Conversation, Al Gore, Alliance for Climate Protection, Beth-Kanter, Brian-Reich, Capitol Hill, cause marketing, climate change, congress, constituents, Contact your legislator, digital activism, EarthSeeds, eco curriculum, eco literacy, eco-kids, Environment, fundraising, Live Earth, lobbying, Media-Rules!, Mobile activism, mobilization, NCLI, No-Child-Left-Inside, special interests, STEM, teens, youth, youth-voters