Oct 21, 2012 Any parent who has ever ended up in a glorified game of ‘Where’s Waldo’ hunting for their offspring after temporarily ‘sliding off the grid’ with whereabouts unknown (homecoming, prom, New Year’s, or playing loose with the facts in sins of omission sidewinders) will have a pretty strong snapshot of Life 360's strongest ‘target market’…parents of teens.In part one … [Read more...]
I don’t know about you, but this week's NYTimes article "What Carriers Aren't Eager to Tell You About Texting" written by local SJSU professor Randall Stross has me wanting to text him an emoticon smooch for his ‘lift and reveal’ article peeling back the Wizard of Oz curtain on mobile carrier costs, profit margins and taking advantage of youth habits to … [Read more...]
At the YPulse Mashup, I thought I might see mobile search companies like Thrumm MMS (multimedia messaging service/cameraphones) ChaCha the human-search engine in beta, and even Yap voice to text speech recognition to keep those "66% of teens who text while driving" safely at bay... Especially since mobile search texting answers to your phone seems like a natural for this … [Read more...]
Aug. 7 update: New podcasts for ISIS and MobileVoter links at the end. If you still think Cha-cha is a dance step and Isis is a bird, it’s time to mobilize your mindset and get a glimpse of mobile youth trends and teen texting so you're fully abreast of The Next Great Thing. Kids literally have helpful information at their fingertips just a keycode away, whether … [Read more...]
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